Telemarketing Specialist

About the Job

Kheewa Incorporation is looking for a Telemarketing Specialist to generate qualified business opportunities through outbound calling, lead follow-ups, customer engagement, and appointment setting.

The candidate will be responsible for connecting with prospective customers, understanding their requirements, presenting relevant products and services, generating qualified leads, scheduling meetings, and supporting the Sales & Business Development team in achieving business targets.

Key Responsibilities

1. Outbound Calling & Lead Generation

• Make outbound calls to prospective customers, businesses, employers, sellers, manufacturers, traders, service providers, and other target customers.
• Introduce the company's products, services, solutions, and business opportunities.
• Generate new leads through telemarketing and systematic follow-ups.
• Identify prospects with genuine business requirements.
• Maintain consistent daily calling activity.

2. Customer Engagement

• Understand customer requirements through effective questioning and conversation.
• Explain relevant products, services, packages, and solutions.
• Handle customer queries and objections professionally.
• Build a positive relationship with prospects.
• Maintain regular follow-ups until the lead is converted, qualified, or closed.

3. Appointment Setting

• Identify qualified prospects and schedule meetings for the Sales/Business Development team.
• Confirm appointments and coordinate meeting schedules.
• Share relevant customer information with the concerned sales executive.
• Follow up after meetings to support conversion.

4. Sales Support

• Support the Sales and Business Development team in converting qualified leads.
• Promote applicable company offerings across different business divisions.
• Identify cross-selling and up-selling opportunities.
• Coordinate with internal teams for customer requirements and follow-ups.

5. Lead Qualification

• Evaluate prospects based on requirement, budget, authority, need, and expected timeline.
• Categorize leads according to their current status.
• Maintain proper lead stages such as:
• New Lead
• Contacted
• Connected
• Interested
• Follow-Up
• Appointment Scheduled
• Qualified
• Converted
• Not Interested

6. CRM & Data Management

• Update customer and lead information accurately in the CRM/system.
• Maintain call records and follow-up schedules.
• Record customer requirements and conversation details.
• Ensure no qualified lead is missed due to delayed follow-up.
• Maintain accurate daily activity reports.

7. Performance & Target Achievement

• Achieve daily, weekly, and monthly targets for:
• Total Calls
• Connected Calls
• Qualified Leads
• Follow-Ups
• Appointments
• Sales Conversions
• Maintain required call quality and conversation standards.
• Focus on meaningful conversations rather than only call volume.

8. Market & Customer Research

• Research target customers and businesses before or during outreach.
• Identify new customer segments and business opportunities.
• Collect market feedback and communicate relevant information to management.
• Maintain awareness of customer needs and industry trends.

9. Reporting

Prepare daily and periodic reports covering:

• Total calls made
• Connected calls
• Qualified conversations
• Follow-ups completed
• Leads generated
• Appointments scheduled
• Conversions
• Pending follow-ups
• Customer objections
• Key market feedback

10. AI & Digital Tools

• Use CRM, Google Sheets, communication tools, and other digital platforms for lead management.
• Use AI tools to improve lead research, calling preparation, follow-up planning, customer communication, and productivity.
• Maintain accurate digital records of all sales activities.

Key Performance Indicators (KPIs)

KPIMeasurementCalling ActivityDaily outbound callsConnected CallsSuccessful customer conversationsCall QualityMeaningful business conversationsLead GenerationQualified leads generatedAppointment SettingMeetings scheduledFollow-UpFollow-ups completed on timeConversionLeads converted into businessCRM AccuracyCorrect and timely data updatesCustomer EngagementQuality of prospect interactionsTarget AchievementWeekly/monthly performance

Required Skills

• Excellent verbal communication skills.
• Strong Hindi and English communication; knowledge of Punjabi will be an advantage.
• Confident and professional telephone manner.
• Good convincing and objection-handling skills.
• Strong follow-up ability.
• Customer-oriented approach.
• Comfortable working with targets.
• Good listening and questioning skills.
• Basic computer knowledge.
• Ability to use CRM, Google Sheets, WhatsApp, email, and other digital tools.
• Ability to maintain accurate records.

Qualification

• Graduate preferred.
• Candidates with relevant telemarketing, telecalling, inside sales, customer service, or business development experience may also apply.

Experience

0–3 years of experience in:

• Telemarketing
• Telecalling
• Inside Sales
• Telesales
• Lead Generation
• Customer Support
• Business Development

Freshers with strong communication and convincing skills can also apply.

Ideal Candidate

The ideal candidate should be:

Confident → Communicative → Target-Oriented → Persistent → Customer-Focused → Good at Follow-Up

The candidate should understand that successful telemarketing is not simply about making calls—it is about creating meaningful conversations, identifying genuine requirements, qualifying opportunities, and moving prospects toward the next stage of the sales process.

Career Growth

The role can provide a structured career path:

Telemarketing Specialist → Senior Telemarketing Specialist → Team Leader → Tele Sales Manager → Business Development Manager

Job Details

Job Title: Telemarketing Specialist

Company: Kheewa Incorporation

Department: Sales & Business Development

Employment Type: Full-Time

Location: Ludhiana / As Assigned

Experience: 0–3 Years

Education: Graduate / Relevant Experience

Contact:[phone removed]

How to Apply

Interested candidates can share their updated CV with Kheewa Incorporation.

Contact: [phone removed]