Sr. Social Media Manager

Company Description

NoBroker.com is India's first Proptech unicorn and a brokerage-free property search platform that directly connects property owners with tenants and buyers. Founded in 2014 by alumni from IIT Bombay, IIT Kanpur, and IIM Ahmedabad, the company now serves over 3 million customers monthly across major cities including Mumbai, Bengaluru, Pune, Chennai, Delhi-NCR, and Hyderabad. Backed by leading global investors such as Google, General Atlantic, and Tiger Global, NoBroker.com offers a wide range of real estate services, including verified listings, online rental agreements, packers and movers, home services, home loans, and society management software (NoBrokerHood). With a team of 2000+ people, NoBroker.com focuses on using technology to remove information asymmetry and eliminate brokerage, providing a transparent and efficient experience for all users.

Role Description

We're looking for a Sr. Social Media Manager who can own two things at once: the voice of NoBroker's main brand page, and the growth engine for our Services vertical's social presence. At the core, we are looking for a strategist who can also think like a creator, can write good copy and has a sharp eye for design.

If you ask why before what, and reach for pillars and hooks before ideas, this is your seat.

What You'll Do:

• Own the content calendar and day-to-day execution across NoBroker's main brand handles (Instagram, X, LinkedIn) and the Services vertical's social presence.
• Spot trends, formats, and cultural moments early, and decide fast whether (and how) NoBroker should show up in them.
• Brief and collaborate with design and video teams to get content from idea to published, on time and on brand.
• Track what's working - engagement, reach, follower growth and use that to shape the next month's plan, not just the next report.
• Pitch original formats and series proactively. We'd rather you bring us an idea we haven't tried than perfect an idea we've already done five times.

What We're Looking for:

• 4+ years in social media and content, with a clear track record of scaling channels, especially Instagram.
• Agency experience, or brand-side work across multiple niches and categories.
• A strong eye for design and visual storytelling; you know what good looks like and can direct it.
• A creator mindset: you live on the platforms, understand the algorithm, and spot trends early.
• A strategist's instinct: you can explain why a post exists, what pillar it serves, and what it's meant to do for the brand or business, not just that it's on theme.
• Sharp, hands-on knowledge of how Instagram, LinkedIn, and X actually behave differently.
• Comfort with data: you can read an engagement or reach report and walk away with an actual decision, not just a screenshot.

Bonus Point:

• You're a creator yourself: an Instagram page, a newsletter, a meme account, anything where you've personally built an audience. Having stood on the other side of the algorithm makes for sharper briefs and faster instincts.
• Experience working across both a brand page and a more performance-leaning page or vertical.