Social Media Manager

Company Description trijya is a growing organization focused on building a strong digital presence and meaningful connections with its audience. Based in Karwi, trijya uses social media and digital channels to share updates, promote initiatives, and engage with its community. The company values creativity, clear communication, and data-driven decision-making in its marketing efforts. Team members are encouraged to bring new ideas, experiment with formats, and contribute to a collaborative work environment. trijya offers opportunities to learn, grow, and take ownership of impactful projects.
Role Description The Social Media Manager is a full-time role responsible for planning, creating, and publishing content across social media platforms to increase brand awareness and audience engagement. This hybrid position is based in Karwi, with some flexibility for work from home as business needs allow. Day-to-day tasks include managing social media calendars, drafting posts, coordinating visual assets, and optimizing content for each platform. The Social Media Manager will monitor performance metrics, respond to comments and messages, and adjust strategies based on insights and trends. The role also involves collaborating with internal teams to align social media activities with broader marketing and communication goals.
Qualifications

• Candidates should possess skills in Social Media Marketing and Social Media Optimization (SMO) to plan campaigns, grow audiences, and improve platform performance.
• Candidates should possess strong Communication and Writing skills to create clear, engaging, and brand-aligned messages across channels.
• Candidates should possess skills in Content Strategy to design cohesive social media plans, define audience segments, and select appropriate formats and themes.
• Ability to analyze social media metrics and use insights to refine campaigns and content.
• Familiarity with major social platforms (e.g., Facebook, Instagram, X, LinkedIn, YouTube) and their best practices.
• Organizational and time management skills to handle multiple campaigns and deadlines.
• Experience with basic graphic or video tools (e.g., Canva, simple editing software) is beneficial.
• Prior experience in a social media or digital marketing role and a relevant degree or certification are preferred but not mandatory.