Social Media Executive

Company: RebelCorp

Location: Mumbai

Job Type: Full-time

Salary: 25,000 per month

RebelCorp is looking for a creative and execution-focused Social Media Executive who can independently manage day-to-day social media activities, create engaging content, and use modern AI tools to produce high-quality images and videos.

The ideal candidate should be comfortable working across content planning, designing, video editing, AI-generated creatives, posting, and basic social media performance tracking.

• Manage day-to-day social media posting across platforms such as Instagram, LinkedIn, Facebook, and YouTube.
• Create and maintain a monthly and weekly social media content calendar.
• Plan content around product updates, campaigns, events, trends, educational content, reels, carousels, and brand communication.
• Write simple and engaging captions, post copy, reel scripts, hooks, and CTAs.
• Design social media creatives using Canva Pro.
• Create professional images and creative concepts using AI image-generation tools.
• Use AI tools to generate or enhance visuals for campaigns, social posts, product promotions, and marketing communication.
• Edit short-form videos for Instagram Reels, YouTube Shorts, LinkedIn, and promotional campaigns.
• Create videos using AI video-generation tools when required.
• Add subtitles, transitions, music, graphics, animations, and branding to videos.
• Repurpose existing videos, webinars, demos, and long-form content into multiple short-form social media pieces.
• Schedule and publish posts according to the approved content calendar.
• Ensure consistency in RebelCorp's brand colours, fonts, visual style, messaging, and tone of voice.
• Coordinate with the marketing, design, sales, and product teams to collect information for upcoming content.
• Research competitors, trending formats, AI tools, content ideas, and social media trends.
• Suggest new creative concepts for reels, carousels, campaigns, and engagement-focused content.
• Track basic social media metrics such as reach, impressions, engagement, followers, video views, clicks, and content performance.
• Prepare a simple monthly performance summary highlighting the best-performing content and areas for improvement.

• Good understanding of Instagram, LinkedIn, Facebook, and YouTube.
• Strong working knowledge of Canva Pro.
• Basic to intermediate video editing skills.
• Experience with tools such as CapCut, Premiere Pro, DaVinci Resolve, Canva Video, or similar platforms.
• Hands-on experience with AI image-generation tools.
• Basic understanding of AI video-generation tools.
• Ability to create visually appealing posts, reels, carousels, and short-form videos.
• Good written English and ability to create clear social media copy.
• Understanding of social media trends, hooks, formats, and engagement strategies.
• Ability to manage a content calendar and meet posting deadlines.
• Comfortable experimenting with new AI and creative tools.

Experience with tools such as ChatGPT, Midjourney, DALL-E, Adobe Firefly, Runway, Kling, Veo, Canva AI, CapCut AI, or similar AI creative tools will be an advantage.

Experience handling social media for a technology, SaaS, AI, digital marketing, or startup brand will also be preferred.

We are looking for someone who is:

• Creative and proactive
• Fast with execution
• Comfortable using AI tools
• Updated with social media trends
• Able to work independently
• Organised with content planning
• Willing to experiment with new formats and ideas
• Focused on creating content that looks professional and drives engagement

The Social Media Executive will be responsible for maintaining a consistent social media presence through:

• Monthly content calendar
• Regular social media posts
• Reels and short-form videos
• Carousels and static creatives
• AI-generated visuals
• Product and campaign content
• Timely posting and scheduling
• Monthly social media performance reporting