Social Media Content Creator

Company Description Movida is a contemporary footwear brand focused on redefining comfort and style for modern consumers. The brand collaborates with Italian designers to blend global fashion aesthetics with everyday wearability. Each pair is crafted to international standards, offering trend-led, comfortable, and durable footwear. Movida aims to inspire confidence with every step, creating products that support an active, style-conscious lifestyle. The team is driven by innovation, quality, and a strong commitment to customer experience.
Role Description The Social Media Content Creator is a full-time, on-site role based in Faridabad. This role is responsible for planning, creating, and publishing engaging content across social media platforms, including images, short videos, stories, and captions aligned with Movida's brand voice. The person in this position will manage daily posting schedules, monitor audience engagement, respond to comments and messages, and support community-building initiatives. They will collaborate with marketing, design, and product teams to develop campaign concepts, highlight new collections, and repurpose content for different channels. The role also involves tracking basic performance metrics, identifying content trends, and suggesting ideas to enhance brand visibility and customer engagement.
Qualifications

• Candidates should possess strong skills in social media content creation, including copywriting, basic photography or videography, and visual storytelling.
• Candidates should possess skills in social media platform management, such as planning calendars, posting content, monitoring engagement, and managing online communities.
• Candidates should possess skills in basic graphic design and editing tools (e.g., Canva, Adobe Creative Suite, or similar) to create on-brand visuals.
• Candidates should possess skills in trend research and understanding of fashion and lifestyle audiences to align content with brand positioning.
• Candidates should possess skills in basic analytics and reporting, using platform insights to refine content strategy and improve reach and engagement.
• Relevant qualifications include prior experience in social media, content creation, or digital marketing, preferably in fashion, retail, or lifestyle brands.
• Additional beneficial qualifications include strong written and verbal communication skills, attention to detail, ability to work on-site with cross-functional teams, and a portfolio showcasing social media work.