SEO Specialist & Content Writer (Contract) Bairuha Tech

Company Description Bairuha Tech focuses on enabling digital excellence through AI enablement, custom software, and technology solutions. The team collaborates closely with clients so that systems are designed based on client vision and built with Bairuha Tech's technical expertise. The company emphasizes practical, scalable digital products that align with business goals and user needs. Applicants can expect a culture that values innovation, problem-solving, and partnership with clients to deliver high-quality technology solutions.

Role Description The SEO Specialist & Content Writer (Contract) will be responsible for planning and executing SEO strategies and creating high-quality content that supports digital growth. Day-to-day tasks include conducting keyword research, performing on-page optimizations, managing link-building initiatives, and monitoring performance through web analytics tools. The role also involves drafting and editing SEO-friendly web copy, blogs, and landing pages, and collaborating with developers and designers to implement best practices. This is a full-time, on-site contract role based in Kozhikode, requiring regular coordination with the broader team to meet project timelines and performance targets.

Qualifications

• 1+ years of experience in SEO and content writing
• Excellent communication skills, both written and verbal — you'll be working closely with the team and presenting content ideas
• Strong command of written English.
• Ability to perform comprehensive keyword research and apply findings to content and site structure.
• Experience conducting SEO audits to identify technical, on-page, and content-related optimization opportunities.
• Proficiency in link building strategies, including outreach, relationship management, and ethical off-page SEO practices.
• Comfort working with web analytics tools (e.g., Google Analytics, Search Console) to track rankings, traffic, and user behavior.
• Strong skills in on-page SEO, including meta tags, headings, internal linking, and structured content formatting.
• Proven experience writing clear, engaging, and SEO-friendly content for websites, blogs, and landing pages.
• Solid understanding of general digital marketing principles and how SEO integrates with broader campaigns.
• Excellent written and verbal communication skills, with attention to detail and the ability to meet deadlines.
• Ability to work on-site in Kozhikode and collaborate effectively with cross-functional teams.
• Bachelor's degree in Marketing, Communications, Computer Science, or a related field, or equivalent practical experience.
• Experience with CMS platforms (e.g., WordPress) and basic HTML/CSS knowledge is an advantage.
• Prior experience in a tech or software development environment is beneficial.