Senior Marketing Content Specialist

Location: Chennai (Work from office only)

Experience: 7-12 years

Industry: B2B SaaS | AI | Enterprise Software

We are looking for a Content Marketing Specialist to own the end-to-end content lifecycle for AI-native enterprise platform. You will create compelling content that educates buyers, supports sales, improves search visibility, and positions Worktual as a thought leader across the UK, US, India, and UAE markets.

· Develop and execute the monthly content calendar.

· Write high-quality blogs, website copy, landing pages, eBooks, white papers, case studies, customer stories and solution briefs.

· Create sales enablement content including brochures, presentations, one-pagers, email campaigns and battle cards.

· Repurpose long-form content into LinkedIn, X, Facebook and email content.

· Work closely with Product Marketing, SEO and Design teams.

· Optimise content for search while maintaining quality and readability.

· Conduct competitor and industry research.

· Use AI writing tools responsibly to accelerate content creation while maintaining originality and accuracy.

· Measure content performance and recommend improvements.

· 6+ years relevent experience in B2B SaaS or enterprise technology content marketing.

· Exceptional English writing and editing skills.

· Experience writing for technical and business audiences.

· Understanding of SEO fundamentals and keyword research.

· Familiarity with AI, CRM, Contact Centre, Customer Experience or enterprise software is preferred.

· Experience using tools such as ChatGPT, Claude, Grammarly, Google Analytics, or similar.