Search Engine Optimization Executive

Company Description: Accruon Technologies, founded in 2017, is driven by passion, creativity, and a clear vision for innovation in software development and services. The company focuses on delivering custom software solutions tailored to the unique needs of each client. Accruon helps businesses grow smoothly by providing development, support, maintenance, and consultation services that offer the right insights to customers. The team consists of young, skilled professionals with specialised capabilities, positioning Accruon as an efficient and agile player in the information technology industry. Accruon offers opportunities to work with cutting-edge technologies in a dynamic and collaborative environment.

Role Description: The Search Engine Optimisation Executive role is a full-time, on-site position based in Kochi. This role involves planning and executing SEO strategies to improve organic search rankings and drive qualified traffic to client and company websites. Day-to-day responsibilities include conducting keyword research, performing on-page optimisation, managing link-building activities, and carrying out regular SEO audits to identify areas for improvement. The role also involves collaborating with content and marketing teams to align SEO efforts with broader digital marketing campaigns and monitoring performance metrics to provide actionable insights. The SEO Executive must stay current with search engine algorithms and industry best practices.

Qualifications

• 1–2 years of relevant experience in Digital Marketing, preferably in the IT or software services sector.
• Strong skills in Keyword Research and On-Page SEO to optimise website content and structure.
• Experience with Link Building strategies to enhance domain authority and search visibility.
• Ability to conduct comprehensive SEO Audits and implement technical and content-related improvements.
• Knowledge of Social Media Marketing to support overall digital visibility and engagement.
• Proficiency with SEO tools (e.g., Google Analytics, Google Search Console, keyword research tools).
• Understanding of HTML, CSS, and basic web technologies is an advantage.
• Excellent analytical, problem-solving, and communication skills.
• Bachelor's degree in Marketing, Information Technology, Computer Science, or a related field preferred.