Search Engine Optimization Executive

Position: SEO Executive

Experience: 1–3 Years

Location: Hyderabad

Work Mode: Work From Office

Employment Type: Full-time

About the Role:

We are looking for a results-driven SEO Executive to improve our website's organic visibility, search engine rankings, and organic traffic. The ideal candidate should have hands-on experience in SEO, keyword research, content optimization, and website performance analysis.

Experience working with a health & wellness, healthcare, nutraceutical, supplement, or D2C brand will be an added advantage.

Key Responsibilities:

• Develop and execute SEO strategies to improve organic search rankings and website traffic.
• Conduct keyword research and identify relevant, high-intent search terms.
• Perform on-page SEO, including title tags, meta descriptions, headings, URLs, internal linking, and content optimization.
• Handle technical SEO activities, including website audits, indexing, crawlability, broken links, and site speed optimization.
• Plan and execute off-page SEO strategies, including quality backlink building and outreach.
• Optimize website pages, product pages, category pages, blogs, and landing pages.
• Collaborate with content writers to create SEO-friendly blogs, articles, and website content.
• Monitor keyword rankings, organic traffic, conversions, and other SEO performance metrics.
• Use tools such as Google Search Console, Google Analytics 4, Google Keyword Planner, Ahrefs, SEMrush, or similar platforms.
• Analyze competitors and identify opportunities to improve organic search performance.
• Stay updated on Google algorithm updates, SEO best practices, and emerging search trends.
• Prepare regular SEO performance reports and recommend data-driven improvements.

Requirements:

• 1–3 years of hands-on SEO experience.
• Strong understanding of on-page, off-page, and technical SEO.
• Practical experience with keyword research, competitor analysis, and backlink strategies.
• Familiarity with Google Search Console and Google Analytics 4.
• Understanding of website structure, indexing, crawling, and SEO performance metrics.
• Ability to analyze data and translate insights into actionable SEO strategies.
• Good communication skills and attention to detail.

Preferred Qualifications:

• Experience working with a health & wellness, healthcare, nutraceutical, supplement, Ayurveda, or D2C brand.
• Experience optimizing e-commerce websites and product pages.
• Knowledge of Shopify or other e-commerce platforms.
• Understanding of conversion-focused SEO and content strategy.
• A portfolio or examples demonstrating improvements in organic traffic, keyword rankings, or website performance.

What We're Looking For:

We are looking for someone who can go beyond basic keyword optimization and take ownership of improving our website's organic growth through a combination of technical SEO, content strategy, keyword targeting, and link building.

• Candidates with a proven track record of growing organic traffic for D2C or health & wellness brands will be preferred.