Script Writer

Position: Script Writer

Experience: 1–3 years

Location: Hyderabad / Work From Office

Employment Type: Full-time

About the Role:

We are looking for a creative and research-oriented Script Writer who can write high-performing video scripts for a health & wellness brand.

The ideal candidate should have previous experience writing scripts/content for a health, wellness, healthcare, nutrition, supplement, Ayurveda, fitness, or pharmaceutical brand and understand how to communicate health-related topics in a simple, engaging and consumer-friendly way.

You should be able to turn complex health information into attention-grabbing hooks, easy-to-understand explanations, and conversion-focused video scripts without making the content sound overly technical or generic.

Key Responsibilities:

• Write scripts for Instagram Reels, Meta Ads, YouTube videos, UGC videos, influencer videos, and product explainers.
• Create strong hooks and opening lines that grab attention within the first few seconds.
• Research health, wellness, nutrition, ingredients and related topics to develop compelling content.
• Convert scientific/technical information into simple, conversational and easy-to-understand language.
• Write scripts following structures such as Hook → Problem → Insight/Mechanism → Solution/Product → CTA.
• Develop multiple creative angles for the same product or health problem.
• Collaborate with the creative, marketing and performance teams to develop ad-focused scripts.
• Adapt scripts according to different formats and audiences, including doctor-led, pharmacist-led, UGC, testimonial and educational content.
• Ensure health-related claims are communicated responsibly and are supported by available product information/research.
• Continuously study high-performing health and wellness content, advertisements and social media trends.

Must-Have Requirements:

• Prior experience writing for a health & wellness, healthcare, nutrition, supplement, Ayurveda, fitness or pharmaceutical brand is strongly preferred.
• Candidates who have previously written video scripts for health/wellness brands will be given preference.
• Strong understanding of short-form video content and performance marketing.
• Excellent Hindi/Hinglish/English writing skills.
• Ability to write in a natural, conversational and non-AI-sounding tone.
• Strong research skills and the ability to understand scientific/health-related information.
• Ability to write high-retention hooks and persuasive CTAs.
• Strong sense of storytelling, consumer psychology and content trends.
• Ability to work on multiple scripts and meet deadlines.

Preferred Experience:

Candidates with previous experience creating content for:

• Health & wellness brands
• Dietary supplements / nutraceuticals
• Ayurveda brands
• Pharmaceutical companies
• Nutrition & fitness brands
• Healthcare startups
• Doctor/medical creator content
• Health-focused D2C brands

Portfolio is mandatory. Candidates should share relevant health/wellness scripts or video content they have previously written, wherever possible.

What We're Looking For:

We're not looking for someone who simply knows how to write grammatically correct content.

We need someone who understands what makes a health video stop the scroll, hold attention, build credibility and ultimately drive action.

If you've previously written for a health/wellness brand and know how to balance research + storytelling + marketing, we'd love to hear from you.