NOIDA · FULLTIME

Performance marketing specialist

EcomDignity

Noida · onsite · Posted 11d ago

Sourced from Foundit

Not disclosed3–4 yrsfulltimeNoida

Your match

Section · 01

About this role

Company: EcomDignity
Location: Noida / Remote
Experience: 3–4 Years
Salary: 25,000 – 30,000/month
Joining: Immediate

Please DO NOT Apply If:
* You ha

v
e less than 3 years of relevant hands-onexperience* Your ex
perience is primarily theoretical/certification-based* You hav
e only worked as an assistant/execution support* You hav
e no hands-on experience with both Meta & Google Ads* You hav
e no experience with service businesses or e-commerce* Your ex
pected salary is above 30,000/month
About th
e
Role
We are l
o
oking for a Performance Marketing Specialist who can independently manage Meta Ads & Google Ads end-to-end and has hands-on experience generating leads and sales for both service-based businesses and product/e-commerce businesses.
The idea
l
candidate should be comfortable taking ownership of campaigns—from strategy and setup to optimization, reporting, and performance improvement.
Required Experience
Must hav
e
3–4 years of hands-on Performance Marketing experience.
Candidat
e
s should have experience with:
Service-based businesses — Lead Generation campaigns
E-commerce / Product businesses — Sales & conversion campaigns
US & UK markets — Experience targeting these markets is preferred/required
Meta Ads Manager
Google Ads
Conversion tracking & campaign analytics
Lead generation funnels
E-commerce advertising & ROAS optimization</p>
Key Responsibilities
* Plan,
c
reate, launch and manage Meta (Facebook & Instagram) Ads* Plan an
d manage Google Ads campaigns including Search, Display, Performance Max, Remarketing, etc.* Handle
campaigns end-to-end independently* Develop
campaign strategies based on business goals, target audience and market* Conduct
audience, competitor and keyword research* Create
and manage campaign structures, ad sets, targeting and budgets* Monitor
CPL, CPA, ROAS, CTR, CPC, Conversion Rate and other key metrics* Continu
ously optimize campaigns to improve performance* Identif
y underperforming campaigns and take corrective actions* A/B tes
t creatives, audiences, offers, landing pages and ad copies* Coordin
ate with the creative/content team for performance-driven creatives* Analyze
leads/sales and identify opportunities for scaling* Prepare
regular performance reports and actionable insights* Manage
campaign budgets and ensure efficient utilization* Stay up
dated with Meta and Google Ads platform changes and best practices

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Section · 02

Skills

E-commerce advertising ROAS optimizationGoogle Ads campaigns including SearchremarketingConversion TrackingdisplayMeta Ads ManagerLead generation funnelsPerformance MaxCampaign AnalyticsKeyword ResearchGoogle AdsMeta Facebook Instagram Ads

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