Marketing Manager - B2B

Looking for a Marketing professional for a tech platform in Mumbai!

Responsibilities

Events & Experiential Marketing

o Independently plan, organise, and execute events end-to-end — venue selection, logistics, stall design, and vendor coordination — without relying on third-party agencies.

o Design and manage stall layouts and on-ground branding for conferences, summits, and industry events.

o Identify and lead participation in relevant events for lead generation, aligning event strategy with sales goals.

Design & Content

o Independently design event collateral, banners, and marketing assets using Canva and AI design tools.

o Periodically redesign and revamp sales decks to keep them current, sharp, and aligned with business priorities.

o Create engaging, high-quality content (posts, articles, case studies, one-pagers) tailored for enterprise audiences.

Brand & Digital Presence

o Build and grow the organisation's and leadership team's visibility on LinkedIn and other relevant platforms.

o Develop a consistent content calendar and thought-leadership strategy for founders/leadership.

Stakeholder Engagement

o Drive investor engagement initiatives, including communication materials and event touchpoints.

o Design and run initiatives to recognise and reward champions within enterprises that partner with the brand.

o Support investor communication and engagement through the creation of presentations, updates, event experiences, and other relevant communication materials.

o Coordinate investor-focused initiatives and touchpoints, ensuring a professional, consistent, and engaging brand experience.

Job Qualifications

o Self-starter with the ability to own projects end-to-end with minimal supervision, with at least 3+ years of relevant marketing experience

o Strong design sensibility with hands-on proficiency in Canva and AI-based design tools (e.g.,

Midjourney, Canva AI, Adobe Firefly, etc.).

o Excellent written communication skills — able to craft compelling content for enterprise/B2B audiences.

o Proven experience organising corporate events independently — venue negotiation, logistics

management, vendor coordination (printers, fabricators, caterers, etc.) — without agency

support.

o Understanding of stall/booth design principles and on-ground brand execution.

o Experience building or revamping sales decks and enterprise-facing collateral.

o Familiarity with B2B lead generation through events and networking.

o Working knowledge of LinkedIn as a brand-building and thought-leadership platform (personal + organisational).