Marketing Manager - Account Management & Operations

Marketing Manager:

In this role, you will act as the key liaison and account manager connecting internal business stakeholders with external agency partners. You will own the day-to-day account relationship management, end-to-end campaign operations, workflow governance, and budget management to deliver high-impact marketing initiatives on time and within scope.

Responsibilities:

- Account Management: Act as the primary day-to-day Account Manager for agency partners. Lead the briefing process, scope of work management, timeline adherence, and agency evaluation.

- Internal Client Servicing: Serve as the central point of contact for internal cross-functional teams. Manage expectations, gather requirements, secure alignment, and drive consensus across all deliverables.

- Relationship Management: Maintain structured communication routines, status meetings, and executive updates to ensure seamless collaboration.

- Campaign Orchestration: Manage the operational lifecycle of integrated campaigns from brief intake, asset production, and multi-channel media deployment to post-campaign reporting.

- Process Optimization: Design, implement, and maintain scalable operational frameworks, standard operating procedures, and approval pipelines to reduce campaign turnaround times.

- Financial Operations: Manage campaign budgets, including purchase order creation, vendor onboarding, contract compliance, invoicing, budget tracking, and financial reconciliation.

- Performance & Insights: Track and report on operational KPIs, campaign milestones, asset delivery status, and agency performance metrics.

- AI & MarTech Adoption: Leverage project management tools and integrate generative AI tools into everyday workflows to automate administrative tasks and drive operational efficiency.

Qualifications:

- Bachelor's degree or equivalent practical experience.

- 6 - 9 years of experience in Marketing Account Management and Marketing Operations within a tech or consumer brand.

- Proven track record of managing multi-agency setups and delivering complex, multi-channel marketing campaigns.

- Strong hands-on experience with marketing project management tools, budget management systems, and creative production pipelines.

- Exceptional interpersonal skills with the ability to influence cross-functional teams and liaise effectively with senior leadership.

- Analytical mindset with comfort working with data to evaluate campaign operations and optimize workflows.

- Passion for technology and modern digital tools, with demonstrated ability to adopt AI tools to enhance operational efficiency.