Marketing Leader - IIM/MDI/ISB

ABOUT THE WELLA COMPANY:

Together, WE enable individuals to look, feel, and be their true selves. Wella Company is one of the world's leading beauty companies, comprised of a family of iconic brands such as Wella Professionals, Clairol, OPI, Nioxin and ghd. With 6,000 employees globally, presence in over 100 countries, Wella Company and its brands enable consumers to look, feel, and be their true selves. As innovators in the hair and nail industry, Wella Company empowers its people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to its stakeholders. For additional information about the Wella Company please visit www.wellacompany.com

THE ROLE:

We are seeking a highly motivated and a very passionate customer-obsessed marketer to lead India Marketing Team and accelerate the growth of professional beauty segment and Wella brands in India. If you want to operate at start up speed, break the stereotypes in beauty and help build products and services that customers love, Wella Company might just be the place for you.

KEY RESPONSIBILITIES:

- Own the end to end marketing chassis for organization including brand P&L, demand creation, consumer acquisition and in market execution

- Lead demand creation strategy across brands with digital first mindset.

- Lead commercial team with talent across brand management, trade marketing, education, and procurement.

- Build long-term strategies for accelerated growth including white space launches, new channels and new portfolio launches and lead the team in execution over the short/medium term

- Conceptualize and create locally relevant content and invest in marketing properties through an agency network towards becoming a brand of choice amongst Hairdressers

- Work with stakeholders across functional teams in demand planning and forecasting, finance and global brands for ongoing business delivery and future opportunities planning

KEY REQUIREMENTS:

- Postgraduate from premium B-schools with 8 - 10 years of experience in marketing, preferably FMCG space

- Excellent communication and interpersonal skills with the ability to work efficiently and effectively within a collaborative, cross-functional environment

- Experience driving direction and alignment with cross-functional teams.

- Make recommendations based on data, including cost, net revenue, margins, ROI, digital media and social media metrics and trends.

- In depth knowledge of digital media eco system including agency management, performance marketing, media planning and delivery.

- Entrepreneurial and "hands-on" spirit

- Experience in managing direct reports preferable

EEO OPPORTUNITIES:

We offer equal employment opportunity to qualified individuals without regard to race, religion, colour, national origin, age, gender, disability, sexual orientation, gender identity, gender expression, marital status, veteran status, or any other characteristic protected by law. We strongly believe that cultivating a diverse workplace gives a company strength. The combination of unique skills, abilities, experiences, and backgrounds creates an environment that produces extraordinary results.