GURUGRAM · FULLTIME
Marketing Innovation Lead (AGM) | FMCG | Gurgaon | 10+yrs
Michael Page International
Gurugram · onsite · Posted 5d ago
Sourced from
Not disclosed10–12 yrsfulltimeGurugram
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Section · 01
About this role
- Opportunity to work with a leading FMCG firm
- Work directly with senior leadership and cross-functional teams
Our client is a well-established and growing FMCG organisation with a strong presence in the Indian consumer market. The organisation is investing in new, high-growth categories and has created a dedicated team focused on building the next generation of brands and products.
Job Description
- Lead 01 brand and product development initiatives across identified high-growth categories.
- Translate consumer insights and market opportunities into winning concepts, propositions and product portfolios.
- Own the innovation pipeline across multiple projects and decide what to prioritise, develop or stop.
- Work closely with R&D, Supply Chain, Consumer Insights, Finance, Sales and Marketing to take products from concept to shelf.
- Lead formulation, consumer testing, packaging development, pilots and market launches.
- Build robust business cases covering volume, pricing, investment and risks.
- Lead communication development from brief through to market execution.
- Mentor and develop Brand Managers and Assistant Brand Managers.
We're Looking For Someone Who Has
- 10-12 years of Marketing experience, preferably within FMCG.
- 3-5+ years of hands-on experience in NPD / Innovation / Product Development.
- Proven experience taking products from idea to shelf, ideally across multiple launches.
- Strong consumer orientation with experience in consumer research, testing and market pilots.
- Experience working closely with R&D on formulation, testing, packaging and commercialisation.
- Strong stakeholder management and ability to influence cross-functional senior teams.
- Prior people-management experience is preferred.
- Important: This is a Marketing/Innovation role, not an R&D or Scientist role.
- Significant ownership of the innovation pipeline and brand-building journey.
- High visibility and exposure to senior leadership and multiple cross-functional teams.
- Opportunity to build and mentor a team while working on future-facing FMCG categories.
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Section · 02
Skills
TestingMarket PilotsNPD InnovationConsumer ResearchStakeholder ManagementProduct Development
Section · Company
About Michael Page International
Michael Page International
Recruitment
201
employees
1976
50 years old
Bayville
US
₹17.9L PA avg
Avg at Michael Page International
About
Michael Page International specializes in professional services recruitment, leveraging extensive market knowledge and a global network to effectively connect employers and candidates.
Industries
RecruitmentInternet
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