Manager - Merchant Alliance & Partnerships - Banking/Financial Services

Job Description:

The Manager - Merchant Alliance & Partnerships is responsible for identifying and executing merchant offer partnerships to drive credit card spends. The role involves developing a marketing calendar, creating tactical offers, and managing campaigns across categories such as Travel, Consumer Durables, and E-commerce. The incumbent will also manage partner relationships, negotiate brand visibility, and ensure end-to-end implementation of promotions.

Key Responsibilities:

Primary Responsibilities:

- Identify & execute prospective Merchant EMI offer partnership to drive spends

- Develop a marketing calendar of Cards EMI offers on yearly basis

- Create and develop tactical offers for the portfolio in partnership with key merchants

- Devise a structured approach of networking and negotiation skills with due diligence to ensure closure

- Create merchant EMI offers Credit Card portfolio across categories like Travel, Consumer Durables, E-com etc

- Campaign Management - ability to negotiate brand visibility and cost for both ATL and BTL campaigns along with the partner

- Evaluate & drive promotional plans to ensure that they are consistent with product line and partnership's strategic objective

- E2E implementation of the Credit card promotions with the partners

- End to End Partner management and engagement

- Campaign fulfilment

Secondary Responsibilities:

- Evaluate and drive promotional plans to ensure alignment with product line and partnership strategic objectives.

- Ensure end-to-end implementation of credit card promotions with partners.

- Manage and engage partners throughout the campaign lifecycle.

- Oversee campaign fulfillment and address any disputes.

What We Are Looking For:

Skills and Attributes:

- Positive and collaborative attitude.

- Prolific communicator with strong interpersonal skills.

- Ambitious team player capable of executing partner requests in time-sensitive situations.

- Strong negotiation and networking skills.

- Ability to measure ROI from partnerships and specific merchant offers.

Education:

- Graduation: Any Graduate

- Post Graduation: MBA in relevant field

Experience:

- At least 4 years of relevant experience in merchant alliances, partnerships, and campaign management.