Influencer Marketing Manager

Base Location - Ahmedabad

Travel - Extensive — up to 70%, pan-India with long stays

About the Job

We are looking for a creative and result-driven Influencer Marketing Executive to manage and execute influencer campaigns. The ideal candidate should have experience in identifying influencers, coordinating campaigns, and delivering measurable results.

Key Responsibilities

• Develop and execute influencer marketing strategies and campaigns.
• Identify and build strong relationships with relevant influencers and creators.
• Brainstorm creative campaign ideas to increase engagement and brand reach.
• Coordinate with the marketing team to align influencer activities with overall marketing goals.
• Track campaign performance and ensure timely delivery while meeting targets.
• Stay updated with influencer trends, social media platforms, and industry updates.
• Research competitors, target audience behavior, and industry insights.

Qualifications & Skills

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 2-6 years of experience in Influencer Marketing.
• Experience executing influencer campaigns for brands.
• Strong communication, negotiation, and project management skills.
• Knowledge of Instagram, YouTube, and other social media platforms.
• Ability to multitask, meet deadlines, and work in a fast-paced environment.
• Prior experience working on political campaigns is required.