Head - Quick Commerce - FMCG

Role Summary:

The Head of Quick Commerce will lead strategic initiatives in the rapidly evolving Q-commerce space. This role is key to driving profitable growth, increasing brand visibility, and building a strong presence across digital platforms. The incumbent will manage the P&L for the Q-commerce channel, develop innovative digital strategies, and ensure seamless customer experiences. Core responsibilities include JBP creation, product selection, pricing, supply chain coordination, inventory management, last-mile logistics, and customer service, all while delivering on fast-paced turnaround promises.

Key Responsibilities:

- Define and implement a comprehensive Q-commerce strategy aligned with business goals.

- Drive expansion across platforms like Blinkit, Zepto, Instamart, etc.

- Explore new market opportunities to scale operations and grow market share.

- Drive revenue through targeted digital campaigns and partnerships.

- Use data and consumer insights to strengthen brand salience.

- Ensure brand consistency across all Q-commerce channels.

- Optimize customer journeys across platforms for a seamless experience.

- Collaborate with IT, product, and marketing teams for digital initiatives.

- Adopt industry best practices and Q-commerce tools to streamline operations.

- Track KPIs and implement improvements to boost performance.

- Lead efficiency initiatives to control operational costs.

- Execute marketing plans to drive acquisition and retention.

- Build an efficient and scalable distribution network across digital channels.

- Launch campaigns targeting urban and millennial consumers.

- Work with product teams to turn insights into actionable features.

- Analyze data to uncover trends, gaps, and opportunities.

Experience & Qualifications:

- 5+ years in e-commerce, digital strategy, or FMCG; 3+ years in a Q-commerce leadership role.

- Proven P&L ownership and track record of driving digital revenue growth.

- Experience in launching and scaling digital services or products.

- Strong strategic and analytical skills with a self-starter mindset.

- Excellent communication and presentation abilities.

- Capable of handling multiple projects in a fast-moving environment.

- Creative, customer-centric, and innovative thinker.

- Collaborative leadership style with the ability to motivate cross-functional teams.