Graphic Designer - D2C Performance Marketing

You MUST HAVEgraphic design experience in creating ad creatives for performance marketing campaigns.

Company Introduction:

• Brandslane is a performance marketing agency that helps Direct-To-Consumer eCommerce and product businesses through focused ad strategies, creative innovation, and data-driven optimization. Over the last 5+ years, we have worked with some notable brands in India & outside the D2C space including - BombaySweetShop, SwissTimeHouse, Glamzei, Prolixr, DiamondLady, Gehna, MDNT45, SendMails, GameNation, RippedUpNutrition, Yaanman, Glamzei and many more. In this time we have created over 450 Cr for 200+ brands combined.

Introduction About Role –

We're looking for a skilled Graphic Designer who has experience in designing ad creatives that drive conversions. The ideal candidate will have expertise in designing visually appealing ads for various digital platforms (Facebook, Google, TikTok, Snapchat, etc.) and will be responsible for working closely with the marketing and creative teams to produce top-tier ad creatives.

*Must have about 2 years of experience in working for a performance marketing agency.

Here are the key responsibilities :

1. Design high-quality ad creatives for digital marketing campaigns across multiple platforms.

2. Collaborate with the performance marketing team to understand campaign goals and translate them into visually compelling ad designs.

3. Ensure all designs are optimized for different ad platforms and meet specific platform requirements.

4. Maintain consistency in design and branding across all client accounts.

5. Stay updated on design trends and provide innovative ideas for ad creatives to maximize conversions.

6. Work closely with the Creative Strategist & Media Buyer to ensure all visual assets are aligned with overall marketing strategy.

Requirements that are must to have –

• Proven experience as a Graphic Designer in a performance marketing agency, particularly with ad creatives.
• Expertise in design software (Adobe Photoshop, Illustrator, Figma, etc.) and tools for digital ad creation.
• You must have strong experience using AI for designing.
• Strong understanding of digital marketing and design principles that drive conversions.
• Ability to quickly adapt to feedback and adjust designs accordingly.
• Strong attention to detail and ability to meet tight deadlines.
• Great communication skills for cross-team collaboration and feedback handling.

Day-to-Day –

• Start the day by reviewing ongoing campaigns and identifying ad creative requirements.
• Design, revise, and optimize ad creatives based on client needs and feedback.
• Stay in constant communication with the performance marketing and account management teams for creative briefs.
• Monitor ad performance to ensure the creatives are delivering results and iterate based on performance data.
• Ensure timely delivery of all ad creatives for campaigns.
• Participate in weekly team meetings and provide input on creative improvements for clients.

What we offer:

• Remote work with mindful working hours
• No 9-5 work environment
• New learning from courses we keep buying
• Structured work