Experiential Marketing Manager

Company Description Nudge Asia is a 360° strategy, creative, experience, and execution agency that partners with brands aiming to influence culture rather than just participate in it. The team handles end-to-end work—from thinking and design to build, code, production, and deployment—under one roof. Services span strategy, creative, digital and social, tech, content, large-scale experiences, events, activations, retail, fabrication, production, and merchandise. With production houses in Delhi, Mumbai, and Bengaluru, Nudge Asia turns ideas into tangible outcomes. The agency also runs The Cocktail Story, a dedicated Alcobev platform shaped by deep experience in the drinks industry.

Nudge Asia is looking for a dynamic and experienced Experiential Marketing Manager to lead the planning, development, and execution of impactful brand experiences, activations, and live events.

The ideal candidate will have strong project management skills, creative thinking, client management experience, and the ability to translate brand objectives into engaging real-world experiences.

Key Responsibilities

- Lead the planning and execution of experiential marketing campaigns, brand activations, corporate events, and promotional experiences.

- Develop innovative concepts and event strategies aligned with client objectives and brand guidelines.

- Manage client relationships, presentations, briefs, approvals, and ongoing communication.

- Coordinate with creative, design, production, operations, and vendor teams to ensure seamless execution.

- Manage project budgets, quotations, resource allocation, timelines, and deliverables.

- Identify and manage vendors, fabrication partners, and production agencies.

- Oversee on-ground execution, ensuring quality standards and timely delivery.

- Monitor campaign performance, prepare post-event reports, and identify opportunities for improvement.

- Manage multiple projects simultaneously while maintaining quality and cost efficiency.

Requirements

- 4–7 years of relevant experience in experiential marketing, event management, brand activations, or integrated marketing.

- Strong understanding of event production, fabrication, brand communication, and on-ground execution.

- Excellent client servicing, negotiation, and stakeholder management skills.

- Proven ability to manage budgets, timelines, and cross-functional teams.

- Strong leadership, problem-solving, and decision-making abilities.

- Willingness to travel and manage on-ground event execution as required.