Email Marketing Specialist

Company Description UltraShip TMS, founded in 2022, is a SaaS-based company focused on transforming logistics and supply chain operations through technology. The company is building a unified platform for shippers, carriers, and 3PLs, integrating DFM and TMS with advanced technologies such as AI, Machine Learning, and Blockchain.

Role Description This is a full-time, remote role for an Email Marketing Specialist. The Email Marketing Specialist will plan, build, and optimize email campaigns to engage logistics and supply chain audiences, nurture leads, and support product and brand awareness. Daily responsibilities include creating email content and templates, segmenting lists, managing workflows in email marketing software, and ensuring accurate data integration with CRM and marketing automation tools. The role involves monitoring campaign performance, performing A/B tests, and using analytics to refine targeting, messaging, and cadence. The specialist will collaborate closely with marketing, sales, and product teams to align email initiatives with broader go-to-market strategies and support continuous improvement in lead generation and customer communication.

Qualifications

• Candidates should possess strong Email Marketing Software skills, including experience with modern email platforms and CRM-integrated tools.
• Candidates should possess Marketing Automation skills to design workflows, nurture streams, and trigger-based campaigns.
• Candidates should possess Marketing Analytics skills to track performance, interpret data, and make data-informed recommendations.
• Candidates should possess Lead Generation skills to build and optimize campaigns that drive qualified inquiries and conversions.
• Candidates should possess excellent Communication skills, including clear written communication and the ability to adapt messaging to different audience segments.
• Additional beneficial qualifications include experience in B2B SaaS or logistics/supply chain industries, familiarity with A/B testing methodologies, and understanding of email deliverability and compliance best practices.
• Relevant education such as a degree in Marketing, Communications, Business, or a related field, or equivalent practical experience, is preferred.
• Ability to work independently in a remote environment, manage multiple campaigns simultaneously, and collaborate effectively with cross-functional teams.

Location: Full-time Remote Role -- India, Night Shift (Pacific Time Zone)

Hiring Process: 1. Skill Test 2. Panel Interview

You will be given a Skill test to develop a simple app for shortlisting for the interview.

3 Years Experience with Product Company with Email Marketing Focus is a Must.