Digital Marketing Executive

Company: ANJV SOFTWARE SOLUTIONS PVT LTD

Location: Trichy, Tamil Nadu

Employment Type: Full-Time

Experience: 2–5 Years

ANJV Software Solutions Pvt Ltd is looking for a creative and result-oriented Digital Marketing Executive to manage and grow our online presence across multiple digital platforms.

The ideal candidate should have hands-on experience in social media marketing, content planning, paid advertising, SEO, lead generation, and digital campaign management.

• Manage social media platforms including Facebook, Instagram, LinkedIn, YouTube and other relevant channels.
• Plan and execute digital marketing campaigns to increase brand awareness, engagement and leads.
• Create and schedule engaging social media content.
• Coordinate with graphic designers, video editors and content teams for marketing creatives.
• Manage Facebook Ads, Instagram Ads and Google Ads campaigns.
• Monitor advertising budgets, campaign performance and lead quality.
• Perform keyword research and support SEO activities.
• Optimize website content for search engines and improve organic traffic.
• Generate leads for software products, IT services and other company projects.
• Track website traffic using Google Analytics and other marketing tools.
• Prepare weekly and monthly digital marketing performance reports.
• Conduct competitor and market research.
• Support email marketing, WhatsApp marketing and promotional campaigns.
• Develop new ideas to improve online reach, followers, engagement and conversions.
• Stay updated with the latest digital marketing trends and platform changes.
  

• Digital Marketing
• Social Media Marketing
• Facebook & Instagram Ads
• Google Ads
• SEO & SEM
• Lead Generation
• Content Marketing
• Google Analytics
• Keyword Research
• Campaign Management
• Basic knowledge of Canva or similar design tools
• Good communication and content-writing skills
  

We are looking for someone who is creative, proactive and comfortable managing multiple campaigns and brands.

Candidates with experience in software, technology, media, service businesses or lead-generation campaigns will be preferred.

• Opportunity to work with multiple brands and digital projects
• Exposure to software, AI, media and technology businesses
• Performance-based growth opportunities
• Friendly and fast-growing work environment
• Opportunity to manage real-time digital campaigns and develop your marketing portfolio

• Interested candidates can apply with their updated resume and relevant work samples or portfolio.