Co-Founder (Marketing) Equity only

Company Description Doori is a technology company based in Mumbai, Maharashtra, dedicated to developing unique and highly functional wearable devices. The company focuses on products that monitor health and wellness on a daily basis, helping individuals better understand and manage their well-being. Doori combines hardware innovation with smart software to deliver reliable, user-friendly experiences. As a growing venture, it offers opportunities to shape product direction, brand positioning, and market strategy in the emerging wearable health-tech space.
Role Description As Co-Founder (Marketing), you will lead the end-to-end marketing function for Doori in a full-time, on-site role based in Mumbai. You will define and execute the go-to-market strategy, including brand positioning, messaging, and campaign planning for wearable health and wellness products. Daily responsibilities include conducting market and consumer research, overseeing digital and offline marketing initiatives, and collaborating with product and design teams to align features with user needs. You will also drive sales enablement activities, build strategic partnerships, and represent the brand at events and industry forums. This is an equity-only founding role, involving close collaboration with other founders to shape company vision, growth plans, and long-term strategy.
Qualifications

• Strong analytical skills with the ability to interpret data, derive insights, and guide marketing and sales decisions.
• Excellent communication skills for clear messaging, storytelling, and cross-functional collaboration.
• Proven experience in sales and marketing, particularly in consumer technology, wearables, or health-tech.
• Research skills to analyze market trends, customer behavior, and competitive landscapes.
• Background in building or scaling early-stage startups is highly beneficial.
• Experience with digital marketing channels, brand building, and performance marketing is an advantage.
• Ability to work on-site in Mumbai and commit fully to an equity-only co-founder arrangement.
• Bachelor's degree in Marketing, Business, Communications, or a related field is preferred, though equivalent experience is also valued.