Category Manager - VedaMandir

Category Manager - VedaMandir

Location: Hyderabad, Telangana

Employment Type: Full-time

Department: Category / Business / Growth

Company: VedaMandir (a Way2News venture)

About VedaMandir:

VedaMandir is a FaithTech platform that enables devotees to book authentic Vedic pujas, homams and other spiritual services performed at sacred temples across India. The platform connects devotees with temples and qualified priests while providing a convenient digital booking experience.

Role Overview:

We are looking for a Category Manager to drive the growth of VedaMandir's Puja category by owning SKU strategy, pricing, partnerships, customer experience, and revenue growth. The ideal candidate is data-driven, commercially focused, execution-oriented, and understands devotional customer behaviour.

Key Responsibilities:

- Owned SKU assortment and pricing strategy for the Puja category, driving category share, revenue growth, and Average Order Value (AOV).

- Designed and executed A/B tests across pricing, packaging, and bundling to identify monetization opportunities and optimize conversion.

- Identified, launched, and scaled add-on and cross-sell SKUs, increasing basket size and attach rates.

- Partnered with the CRM team to develop repeat-order nudges and personalized recommendations, improving customer retention and repeat bookings.

- Managed vendor and temple-partner relationships, improving content accuracy, service readiness, and turnaround time.

- Standardized Puja launch SOPs and cross-functional workflows across Product, Marketing, Operations, and partner teams, enabling faster and more consistent launches.

Preferred Candidate:

- 3 - 5 years of experience in Category Management, E-commerce, Product, Growth, or Business roles.

- Strong understanding of pricing, SKU management, AOV, cross-sell, and monetization.

- Data-driven with strong analytical and problem-solving skills.

- Experience with A/B testing, customer insights, and CRM-led retention.

- Strong vendor/partner management and cross-functional collaboration skills.

- Excellent communication, ownership, and execution abilities.

- Experience in D2C, marketplace, or consumer-tech businesses is preferred.

- Understanding of Puja, temples, Hindu festivals, and devotional customer behaviour is an added advantage.