Category Manager - Agrochemicals

Category Manager - Agrochemicals

About the Role:

Katyayani Organics is seeking a results-driven Category Manager to manage and optimize its agrochemical product portfolio. The role involves developing category strategies, analyzing market trends, managing pricing and product assortment, and working closely with procurement, sales, and marketing teams to drive category growth and profitability.

The ideal candidate will have strong analytical and commercial skills, experience in supplier management, and the ability to translate market insights into effective category strategies. Experience in agrochemicals, agriculture, or FMCG is preferred.

Key Responsibilities:

- Category Strategy & Portfolio Management: Develop and execute category strategies aligned with business objectives, customer needs, and market opportunities.

- Market Research & Analysis: Monitor industry trends, competitor offerings, customer preferences, and market dynamics to identify growth opportunities.

- Pricing & Profitability: Develop pricing strategies, evaluate margins, and identify opportunities to improve category profitability and competitiveness.

- Procurement & Supplier Management: Coordinate with procurement teams to identify suitable suppliers, negotiate commercial terms, and maintain strong supplier relationships.

- Product Assortment & Lifecycle Management: Evaluate product performance and recommend additions, modifications, or discontinuation of products based on demand and profitability.

- Demand & Inventory Planning: Work with relevant teams to forecast demand, monitor inventory levels, and support product availability while minimizing excess stock.

- Sales & Marketing Coordination: Collaborate with sales and marketing teams on promotional activities, product positioning, and go-to-market initiatives.

- Performance Monitoring: Track category-level sales, revenue, margins, inventory, and other key performance indicators; prepare regular reports and recommend corrective actions.

- Cross-functional Collaboration: Coordinate with internal stakeholders to improve operational efficiency, customer satisfaction, and overall category performance.

Required Skills & Qualifications:

- Bachelor's degree in Business Administration, Agribusiness, Supply Chain Management, Agriculture, or a related field.

- Experience in category management, product management, procurement, or a related commercial function.

- Strong understanding of category planning, pricing strategies, product assortment, and portfolio management.

- Proficiency in market research, demand forecasting, data analysis, and performance reporting.

- Experience in supplier negotiations, commercial agreements, and vendor relationship management.

- Strong analytical skills with proficiency in MS Excel and familiarity with ERP or inventory management tools.

- Excellent communication, stakeholder management, and cross-functional coordination skills.

- Ability to use data and market insights to drive business decisions and improve category profitability.

Preferred Experience:

- Experience in the agrochemical, agricultural inputs, or FMCG industry.

- Familiarity with agricultural products such as insecticides, fungicides, fertilizers, herbicides, and crop protection solutions.

- Understanding of distribution channels, product pricing, and competitive dynamics within the agriculture sector.