Business Development Manager (BDM)

Role Overview

We are looking for a result-oriented Business Development Executive / Manager with 4-5 years of experience in direct sales, preferably in IT product / software sales, to drive the acquisition and growth of schools, colleges, and universities in the designated territory.

Roles & Responsibilities

1. Responsible for acquiring new schools, colleges, and universities within the designated territory.

2. Must be able to conduct effective product demonstrations and presentations for prospective clients.

3. Should have a two-wheeler/four-wheeler or own vehicle for business travel and be willing to travel extensively within the assigned region.

4. Manage the complete sales cycle, including:

• Lead generation
• Bulk email campaigns
• Telecalling
• Product demonstrations
• Proposal preparation and submission
• Rate negotiation
• Customer relationship management
• Customer support and retention activities

5. Manage key accounts by building strong relationships with key stakeholders, including management, principals, teachers, parents, and students.

6. Support sales leadership in forecasting monthly, quarterly, and annual sales targets.

7. Ensure effective product implementation, service delivery, and product usage at client institutions.

8. Ensure timely response to client requirements by coordinating with internal teams.

9. Coordinate with the Inside Sales Team to follow up on generated leads and work towards successful closure.

10. Maintain accurate and up-to-date sales activity records in the CRM.

11. Maintain complete and updated information regarding schools and institutions assigned to the designated territory.

12. Monitor market trends and competitor activities and share relevant market insights with the Product and Marketing teams.

13. Ensure timely follow-up and collection of receivables from clients.

Candidate Requirements

1. Excellent English communication skills, with the ability to communicate effectively with clients and internal teams.

2. Minimum 4 years of experience in direct sales.

3. Experience in IT product / software sales will be preferred.

4. Willingness to travel extensively and good knowledge of the assigned region will be an advantage.

5. Proven experience in achieving sales and revenue targets and directly interacting with clients, preferably schools, colleges, or educational institutions.

6. Proficiency in MS Excel, MS Word, and PowerPoint.

7. Good presentation, negotiation, interpersonal, and relationship-management skills.

8. Candidates should be target-oriented, self-motivated, and capable of working independently as well as with a team.