Brand Lead - Consumer Tech

About the Role:

A high-impact Brand Lead opportunity with a fast-growing, founder-led premium consumer technology business. The role will work closely with the Founders to build and scale a differentiated, category-defining brand.

Key Responsibilities:

- Own brand positioning, narrative and identity across consumer touchpoints.

- Lead product storytelling across design, technology, innovation and performance.

- Drive brand-led growth in partnership with Digital, Growth and Sales.

- Build cultural relevance through content, collaborations, communities and experiences.

- Shape the end-to-end consumer journey and brand experience.

- Translate brand strategy into impactful execution.

What We're Looking For:

- 7 - 10 years of experience across Brand, Marketing, Content and Storytelling.

- Strong track record of building and scaling consumer brands.

- Experience across digital, content and integrated brand building.

- Experience in premium, technology-led or high-consideration consumer categories preferred.

- Strong understanding of consumer behaviour and purchase journeys.

- Strong creative judgment combined with commercial orientation.

- High ownership and entrepreneurial mindset; comfortable working closely with founders.

Why This Role:

- Opportunity to build a category-defining brand from the ground up.

- Direct exposure to Founders and senior leadership.

- Significant ownership across brand, consumer experience and growth.

- Opportunity to shape the long-term direction of a high-growth consumer business.