Area Sales Manager

Company Description Full Marks Pvt Ltd is one of India's fastest-growing publishing houses, focused on delivering high-quality school books that improve student learning outcomes. The company offers a wide range of CBSE-aligned educational materials, including reference books, question banks, sample papers, workbooks, lab manuals, NCERT solutions, and textbooks for classes 1–12 across multiple subjects. Full Marks publishes content in several languages and serves various educational boards such as CBSE, ICSE, ISC, DAV, and state boards including Goa, Rajasthan, Maharashtra, and others. Supported by experienced authors from premier institutions, a skilled editorial team, and a dedicated marketing team, Full Marks maintains high standards of educational content and market outreach. Headquartered in Daryaganj, Delhi, the organization operates regional branches across major Indian cities, enabling strong national presence and growth opportunities for team members.
Role Description The Area Sales Manager role at Full Marks is a full-time, on-site position based in Gurugram. The individual in this role will oversee sales operations within the assigned region, including planning and executing sales strategies to achieve revenue and growth targets for the company's educational publications. Day-to-day responsibilities include managing and guiding the field sales team, building and maintaining relationships with schools, distributors, and key institutional partners, and conducting regular market visits. The Area Sales Manager will analyze sales data, monitor competitor activity, identify new business opportunities, and provide feedback to marketing and product teams to support demand generation and product positioning. The role also involves organizing and participating in promotional activities, coordinating with regional branches and the head office, and ensuring timely reporting and compliance with company policies.
Qualifications

• Strong regional sales management capabilities, including experience in developing and executing sales plans, territory management, and achieving revenue targets in publishing, education, FMCG, or related industries.
• Proficiency in relationship-building and account management, with the ability to engage schools, educators, distributors, and institutional partners and maintain long-term business relationships.
• Competence in market analysis and reporting, including data-driven decision-making, forecasting, and use of basic sales and productivity tools (e.g., MS Excel, CRM or sales tracking systems).
• Effective communication and negotiation skills, with the ability to conduct product presentations, handle objections, and close sales in a professional, customer-focused manner.
• Proven team leadership and people management skills, including mentoring, performance tracking, and supporting field representatives to meet individual and team targets.
• Bachelor's degree in Business, Marketing, Commerce, or a related field; an MBA or equivalent postgraduate qualification is an advantage.
• Relevant experience in educational publishing or edtech sales is highly desirable; familiarity with CBSE and other