Academic Counsellor

Department: Admissions / Business Development

Reporting To: COO

Job Type: Full-time (9:30-6:30)

Experience: 2–5 years

Industry Preference: EdTech / Education / Online Tutoring / Inside Sales

We are looking for a result-oriented Academic Admissions & Conversion Manager who will take ownership of the Demo-to-Admission conversion process, manage and train the telecalling team, coordinate with tutors, and work closely with the COO on lead generation and business growth strategies.

The ideal candidate should have strong sales closing, counselling, team management, problem-solving and analytical skills.

This role requires someone who can take ownership, experiment with new ideas, identify problems and proactively find solutions.

• Take complete ownership of Demo-to-Admission conversion.
• Counsel parents/students and close admissions after demos.
• Train, guide and monitor the telecalling team.
• Take regular reports from telecallers and review their performance.
• Help telecallers with difficult leads and improve their conversion.
• Help telecallers find suitable tutors for demo classes.
• Coordinate with tutors to ensure smooth and timely demos.
• Resolve tutor and telecaller-related issues.
• Work closely with the COO on business planning and growth strategies.
• Identify and explore new sources of quality leads with the COO.
• Experiment with new lead-generation channels and analyse their results.
• Once a lead source works, create a process and train telecallers to use it effectively.
• Develop and improve calling scripts, follow-up processes and counselling methods.
• Analyse lead, demo, conversion and revenue data.
• Identify problems in the admission funnel and suggest solutions.
• Handle important/high-value leads personally whenever required.

• Demo-to-Admission Conversion
• Telecaller Performance & Training
• Lead Generation & New Lead Sources
• Tutor & Demo Coordination
• Admissions & Revenue
• Team Problem Resolution
• Strategy & Planning with COO
• Performance Reporting & Analysis
• Process Improvement

• 2–5 years of experience in counselling, admissions, inside sales, EdTech or education sales.
• Strong communication and interpersonal skills.
• Strong sales closing and objection-handling skills.
• Experience in managing or training telecallers/sales teams.
• Target-oriented and comfortable working with sales numbers.
• Strong follow-up and negotiation skills.
• Good analytical and reporting abilities.
• Ability to identify new lead sources and experiment with different approaches.
• Strong problem-solving and ownership mindset.
• Ability to work directly with senior management/COO.
• Should be proactive, energetic and execution-focused.

Candidates from EdTech, online tutoring, education consultancy, coaching institutes, academic counselling, inside sales or B2C sales will be preferred.

We are looking for someone who can take ownership of the complete journey:

Lead → Telecalling → Demo → Counselling → Follow-up → Admission → Revenue

The person should not only manage the existing process but also help us discover better ways to generate leads, improve conversion and grow the business.

Primary KPI: Demo-to-Admission Conversion & Revenue

Other KPIs include telecaller performance, lead quality, new lead sources, demo completion and overall admissions-team efficiency.

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