YouTube Marketer & Producer

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Job Title: YouTube Marketer / Podcast Producer Location: Remote (U.S. Eastern Time availability required) Position Type: Full-Time Reports To: Executive Leadership

Summary: The YouTube Marketer and Podcast Producer is responsible for owning the end-to-end content engine that spans podcast production, YouTube strategy, and social distribution. This role requires a balance of creative vision, operational precision, and performance-driven execution. The ideal candidate is a strategic thinker with a strong editorial sensibility and a proven ability to translate complex ideas into engaging media across platforms. They are expected to drive channel growth, shape content direction, and work cross-functionally to turn media assets into consistent acquisition and engagement tools.

Key Responsibilities:

• Lead podcast production from guest identification and outreach through to scheduling, coordination, and post-recording follow-ups

• Develop and implement a YouTube-first video strategy focused on discoverability, watch time, and channel growth

• Oversee post-production workflows, ensuring consistent quality and on-schedule delivery in collaboration with editors and design resources

• Manage a full-cycle content repurposing strategy across LinkedIn, Instagram, TikTok, and other platforms, including both organic and paid distribution

• Own the creation of visual and promotional assets, ensuring brand alignment and platform relevance

• Write and distribute newsletters that support ongoing subscriber engagement and product education

• Maintain and optimize blog and video content on WordPress for SEO performance and long-tail engagement

• Monitor performance metrics (retention, CTR, subscriber growth) and adjust content strategy accordingly

• Actively engage with podcast and video audiences across channels to foster interaction and community

• Use HubSpot to manage workflows, automate outreach, and report on content performance and audience behavior

• Create onboarding videos, tutorials, and customer-facing educational assets to support broader marketing goals

Qualifications:

• Extensive experience in content marketing, podcast production, or social-led media execution

• Demonstrated ability to grow YouTube channels and social audiences through data-informed experimentation

• Skilled in storytelling, content repurposing, and campaign execution across multiple channels

• Proficient with Adobe Creative Suite, Canva, HubSpot, WordPress, and podcast distribution tools

• Familiar with SEO principles, YouTube analytics, and social media ad platforms

• Adept at managing multiple projects and stakeholders in a remote, fast-moving environment

• Strategic mindset with attention to operational detail and consistent follow-through

• Confident communicator with a clear, audience-first approach to content

Work Hours: This role requires availability during U.S. Eastern Time business hours. Flexibility is expected for interviews, live promotions, and cross-functional collaboration.

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