Youtube Analytics & Growth Specialist

Key Responsibilities

• Own channel growth targets across subscribers, views, watch time, retention curves and

Average Percentage Viewed (APV).

• Set the standard for titles, thumbnails, hooks, structure and pacing and run structured

A/B tests on packaging and document what works.

• Report channel performance weekly using YouTube Studio, YouTube Analytics, etc.

• Support affiliate promotions through youtube and work on new organic growth

experiments as priorities shift.

Requirements

• 2-4 years of experience managing and growing YouTube channels, preferably in edtech,

media or the creator ecosystem.

• Strong working knowledge of how YouTube distribution actually works: impressions,

CTR, retention, APV, session behaviour and recommended traffic.

• Comfort with spreadsheets, trackers and clean data hygiene.

• Strong written and verbal communication in English. Working proficiency in Hindi

preferred.

• Hands-on use of AI tools such as ChatGPT, Claude, Gemini or Perplexity for research,

content review, scripting support and reporting.

• Bonus: Experience with managing multiple channels and influencer or affiliate marketing,

or marketing automation platforms such as CleverTap, MoEngage or WebEngage.

What We're Looking For

• An owner who treats channel numbers as their own and does not need to be chased for

a plan for Channel Growth.

• Takes Data back decisions to boost Channel Growth

• Flexibility to move across channel strategy and new growth experiments as priorities

shift.