Website Content Writer / Web Content Specialist

Company Profile (About GK Energy Limited):

GK Energy Limited is Indias largest pure-play solar EPC provider specializing in solar-powered agricultural pumping systems. Officially listed on the NSE and BSE, we have installed over 118,000+ solar pumps across 5,500+ villages, delivering over 540+ MW of clean energy capacity. Operating with a robust, asset-light business model and a rapidly growing order book of 800+ Crores, we are aggressively expanding our reach into residential, commercial, and industrial (C&I) rooftop solar segments. Join us to be a part of India's green energy revolution!

Job Description :

GK Energy Ltd is currently undertaking a large-scale, exciting Website Reconstitution and Brand Revamp Project. We are looking for a creative, articulate, and passionate Website Content Writer & Corporate Storyteller to take complete ownership of our brand narrative, engaging storytelling sections, website revamp content, and SEO visibility exclusively for GK Energy Ltd.

If you have a special knack for turning corporate milestones, brand histories, and entrepreneurial journeys into compelling human stories, we want you on our team!

Key Responsibilities:

• Brand Journey & "About Us" Creation (GK Energy Ltd):
  
• Craft a compelling and engaging "About Us" narrative that captures the vision, mission, and core values of GK Energy Ltd.
• Write the inspiring Brand Journey / History section, mapping out the companys evolution, milestones, growth, and future vision in the renewable energy sector.
• Research and draft the Biopic / Success Stories of our Founders and Co-Founders, bringing their entrepreneurial vision, struggles, and achievements to life in an engaging, human-centric narrative style.
• Website Content Overhaul & Structuring:
  
• Rewrite, structure, and optimize all website pages (Home, About Us, Founders Story, Solutions, Products/Services, Landing Pages, Contact) for the ongoing website recreation project.
• Ensure the tone aligns with our brand identity while improving user experience (UX) and lead generation conversion rates.
• SEO & Digital Optimization:
  
• Conduct keyword research and write SEO-friendly meta titles, descriptions, headers, and web blogs specifically targeted to boost GK Energy Ltd's organic search visibility.
• Social Media & Visual Copywriting:
  
• Create high-engagement copy for LinkedIn, Twitter, and other social media channels to showcase GK Energy's projects, founder insights, and updates.
• Collaborate closely with our design/creative team to conceptualize visual content, info-graphics, video scripts, and banner text.
• Editing & Proofreading:
  
• Review, edit, and polish all digital and print content to maintain absolute consistency, immaculate grammar, and high professional standards.

Desired Candidate Profile:

• 2 to 5 years of proven professional experience as a Web Content Writer, Corporate Storyteller, or Brand Copywriter (experience in writing founder biographies, corporate histories, or website revamp projects is a major advantage).
• Exceptional command of English writing, editing, and storytelling skills with a creative flair.
• Ability to interview leadership teams and translate their experiences into inspiring, engaging content.
• Practical understanding of UI/UX writing, website structuring, and On-Page SEO.
• Ability to collaborate seamlessly with graphic designers, web developers, and digital marketing teams.
• Bachelors degree in English, Hindi, Marathi , Journalism, Mass Communication, Literature, or a related field.

FREELANCERS ARE ALSO WELCOME