Wanted SEO Analyst with 1-2 yrs exp along with digital marketing

Role & responsibilities

• Develop and implement SEO strategies to improve website rankings, organic traffic, and search visibility.
• Conduct keyword research, competitor analysis, and market research to identify growth opportunities.
• Perform on-page SEO including meta titles, meta descriptions, headings, URL optimization, internal linking, and content optimization.
• Handle off-page SEO activities, including link building, directory submissions, and other ethical SEO practices.
• Conduct regular technical SEO audits and identify issues affecting website performance, crawlability, and indexing.
• Monitor website performance using Google Analytics, Google Search Console, and SEO tools.
• Track keyword rankings, organic traffic, conversions, and other SEO KPIs and prepare performance reports.
• Support content marketing activities by providing SEO recommendations for blogs, landing pages, and website content.
• Assist with digital marketing campaigns, including social media, content marketing, and online promotions.
• Stay updated with Google algorithm updates, SEO trends, and digital marketing best practices.
• Coordinate with the content, development, and marketing teams to implement SEO recommendations.
• Identify opportunities to improve website traffic, lead generation, and overall online presence.

Preferred candidate profile

• 12 years of hands-on experience in SEO and Digital Marketing.
• Good understanding of SEO fundamentals, keyword research, on-page SEO, off-page SEO, and technical SEO.
• Hands-on experience with Google Analytics, Google Search Console, Google Keyword Planner, and SEO tools such as SEMrush, Ahrefs, or similar.
• Basic knowledge of HTML, website structure, and technical SEO concepts.
• Good understanding of content optimization and digital marketing strategies.
• Knowledge of social media marketing and content marketing is an added advantage.
• Strong analytical and problem-solving skills with the ability to interpret SEO performance data.
• Good written and verbal communication skills.
• Ability to work independently as well as collaborate with development and content teams.
• Candidates with experience in B2B, SaaS, IT services, or technology companies will be preferred.