Walk-in || Social Media Coordinator

Role & responsibilities

• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
• Monitor SEO and web traffic metrics
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools and applications

Responsibilities

• Create engaging text, image and video content for all social media platforms
• Design posts to sustain readers curiosity and create buzz around new products
• Measure web traffic and monitor SEO
• Train co-workers to use social media in a cohesive and beneficial way
• Facilitate online conversations with customers and respond to queries
• Oversee social media accounts’ layout
• Suggest new ways to attract prospective customers, like promotions and competitions
• Stay up-to-date with changes in all social platforms ensuring maximum effectiveness
• Report on online reviews and feedback from customers and fans