Walk-in || Marketing - Asset Adaptation Analyst and Content Production Analyst

TCS is hiring for Marketing roles - Asset Adaptation Analyst and Content Production Analyst

Roles- Analyst, SME, Team Lead & Delivery Manager.

Experience - 3 to 15 years

Qualification- Qualification - Minimum 15 years of regular, full-time education (10 + 2 + 3)

Shift- Rotational 24/7 (Including night shift)

Job Description-

Marketing - Asset Adaptation Analyst

• Execute asset adaptation in accordance with brand guidelines
• Perform Resizing, and versioning of approved master assets for all required channels, formats, and market variants
• Maintain quality control throughout the adaptation workflow
• Check file specs, color profiles, copy accuracy, and legal/compliance requirements before final delivery
• Manage adaptation request intake, prioritization, and status tracking through workflow tool
• Regular Reporting of capacity and delivery status on the agreed cadence
• Stakeholder Communication, Case Management & Process Documentation
• Desired technology skills: Adobe Creative Suite, FIGMA, Digital Asset Management & Content Management Platforms

Marketing - Content Production Analyst

• Produce marketing content and creative assets (copy, design, photography, video, digital)
• Produce Content & Assets in accordance with approved campaign briefs, brand standards, and production specifications
• Manage end-to-end Content production workflows
• Manage intake of briefs, coordination with internal and external production resources, track milestones, and deliver assets on schedule
• Conduct internal creative review and quality assurance before submission for approval
• Manage post-production and archiving of approved assets: file naming, version control, and delivery to the designated DAM or distribution platform
• Desired technology skills: Adobe Creative Suite, FIGMA, Digital Asset Management & Content Management Platforms