Walk-in || Executive Social Media

Role & responsibilities

• Manage and maintain official social media platforms including Instagram, Facebook, LinkedIn, YouTube, and other relevant channels.
• Develop and execute social media content calendars aligned with organizational goals and campaigns.
• Create engaging posts, captions, reels, stories, videos, and other digital content.
• Coordinate with internal departments to collect information, achievements, events, announcements, and other content requirements.
• Monitor social media trends, audience preferences, and competitor activities.
• Plan and execute social media campaigns to improve reach, engagement, and brand awareness.
• Coordinate with graphic designers, photographers, videographers, and external agencies for content creation.
• Ensure all content follows the organizations branding, communication guidelines, and approval processes.
• Respond to comments, messages, and audience interactions professionally and promptly.
• Track and analyze social media performance using platform insights and analytics tools.
• Prepare periodic reports covering reach, engagement, followers, content performance, and campaign results.
• Support event coverage through photography, videography, live updates, and post-event content.
• Stay updated on emerging social media platforms, formats, algorithms, and digital marketing trends.
• Perform other communication and digital marketing activities assigned by the management.

Preferred candidate profile

• Qualification: Bachelor’s degree in Mass Communication, Journalism, Marketing, Digital Marketing, Visual Communication, or a related field.
• Experience: 1–3 years of relevant experience in social media management, digital marketing, content creation, or communications.
• Freshers with strong social media portfolios and relevant skills may also be considered.
• Strong written and verbal communication skills.
• Good command of English; Tamil knowledge will be an added advantage.
• Creative thinking and strong content development skills.
• Good understanding of social media platforms and digital marketing.
• Basic knowledge of Canva or similar content-creation tools.
• Knowledge of social media analytics and reporting.
• Ability to manage multiple tasks and meet deadlines.
• Good coordination and interpersonal skills.
• Attention to detail and a strong sense of visual presentation.