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    Job · 12481795

    Cognizant logo

    Walk-In Drive For Ad Optimization Specialist

    Cognizant · Hyderabad · onsite · Posted 64d ago

    Undisclosed1–5 yrsfulltimeSourced fromNaukri

    About a minute. You'll make an account on the way through.

    About this role


    Walk-in Drive | Ad Optimization Analyst


    Location: Hyderabad
    Walk-in Date: 21st August
    Time: 11:00 AM - 1:00 PM
    Experience: 2-4 Years
    Shift: 24*7 Shift


    Role Summary

    Join our team as an Ad Optimization Analyst and support global advertisers in managing and optimizing Ads campaigns. Collaborate with Account Managers and Campaign Managers to drive campaign performance, achieve client KPIs, and deliver business growth across APAC, EMEA, and AMER markets.


    Key Responsibilities

    • Optimize Ads campaigns, keywords, bids, budgets, and performance metrics.
    • Analyze campaign data and provide actionable recommendations to improve ROI.
    • Create and manage keywords, ad groups, and search campaigns.
    • Generate performance reports and client insights.
    • Monitor campaign pacing, spend, and KPI achievement.
    • Support ad copy, targeting, and campaign optimization strategies.
    • Collaborate with internal teams to ensure client success.
    • Stay updated on PPC, SEM, and digital advertising trends.

    Requirements

    • 2-4 years of experience in Ads, PPC, SEM, Digital Marketing, or Account Management.
    • Strong understanding of Ads and online advertising concepts.
    • Experience working with global clients is preferred.
    • Advanced MS Excel skills (Functions, Pivot Tables).
    • Strong analytical and communication skills.
    • Exposure to Ads or other advertising platforms is an added advantage.
    • Fluent in spoken and written English.
    • Flexible to work in night shifts.

    Skills: Ads | PPC | SEM | Campaign Optimization | Digital Marketing | Excel | Reporting & Analytics


    Note : Content Moderation, Content Creation, Adwords customer support experience will not be considered for this role

    Sourced from naukri

    Skills

    Campaign ManagementSMMSEODigital MarketingPPCPay Per ClickSEM

    About Cognizant

    Cognizant logo

    Cognizant

    IT Services & Consulting

    241.5k+

    employees

    1994

    32 years old

    Teaneck. New Jersey.

    United States (USA)

    About

    A leader in IT services, providing insights that empower businesses to anticipate customer needs and adapt in a dynamic environment.

    Industries

    IT Services & ConsultingConsulting

    Employee ratings

    61,441 reviews

    3.7/ 5

    Culture

    3.5

    Career growth

    2.9

    Work-life

    3.6

    Employees rate it well for

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