Walk-in || Digital Marketing Executive

We are looking for a results-driven Digital Marketing Executive to manage and optimize digital campaigns for our real estate projects and generate high-quality leads and site visits.

Key Responsibilities

• Plan, create and manage Meta (Facebook & Instagram) Ads for real estate projects.
• Develop lead-generation campaigns and optimize them for CPL, lead quality and site visits.
• Conduct audience research, targeting, retargeting and competitor analysis.
• Monitor campaign performance including CTR, CPM, CPC, CPL and conversions.
• Create and coordinate ad creatives, reels, captions and promotional content.
• Track leads and work closely with the Sales Team to improve lead quality and conversion.
• Prepare daily/weekly campaign performance reports.
• Test different audiences, creatives, offers and campaign strategies.
• Manage social media pages and improve engagement and brand visibility.
• Stay updated with the latest digital marketing trends and Meta advertising practices.

Required Skills

• Hands-on knowledge of Meta Ads Manager.
• Understanding of real estate lead generation.
• Analytical and problem-solving skills.
• Good communication and coordination skills.
• Knowledge of Canva/CapCut or similar tools is an advantage.

Performance Focus

Quality Leads | Site Visits | Bookings | CPL | Campaign ROIole & responsibilities.