Walk-in || Brand Marketing Executive

ABOUT BLACKCAT (BCPL)

Blackcat builds automotive electronics that go into vehicles from Mahindra, Hyundai-Kia, JCB, and MG Motor to IATF 16949 standards. We're looking for people who step up and lead — the thinking, the doing, and the results — and see their decisions directly shape the business.

THE ROLE

This is an execution-and-judgment role. Blackcat works with empanelled agencies for bigger production work — packaging design, catalogs, video concepts. Your job is to own the brief that goes in and the standard of what comes out. For day-to-day social content, you're the one making it.

You'll report directly to the MD. Most work goes through you before it reaches him — you're the first filter, not the last.

WHAT YOU'LL OWN

Agency-managed (you brief, review, route for approval):

• Product packaging design — brief the agency, review for brand and product accuracy, get MD sign-off before production
• Product catalog and brochures — own the structure, copy direction, and spec accuracy
• Social media video concepts — develop the concept, brief the agency, review the cut

Hands-on (you make it):

• Day-to-day social content — posts, stories, reels; you create and schedule using Canva, AI tools
• Social media handle management — feeds stay active, nothing goes dark
• CRM and lead tracking — data stays current and actually used

WHAT WE'RE LOOKING FOR

Someone who's worked both sides — with agencies and making things yourself. You can write a brief that gives an agency something real to work from. You have the judgment to know when the output is right for the brand and the product.

• Can write a clear creative brief — not just react to agency work, but give them something specific enough to work from
• Has aesthetic and technical judgment — can look at a packaging design or catalog layout for an automotive product and know if it's right
• Fluent with LLMs in daily work — uses AI tools to draft briefs, generate concept directions, write copy variations; not occasionally, habitually
• Hands-on with Canva for quick-turn social content — doesn't wait for the agency for a post that needs to go out today
• Comfortable with CRM and process — WhatsApp Business, lead tracking, keeping data current
• Takes ownership without being told what to do next
• Comfortable executing without a fixed structure handed to you

WHAT BCPL OFFERS

• Direct visibility to the MD — your briefs and your judgment shape what the brand looks like externally
• Ownership of a function from day one — you're not supporting someone else's marketing plan
• Performance-linked compensation with additional bonus components beyond base
• A role that grows in scope as the brand and business scale

TO APPLY

blackcat.in/career.php