Walk-in || Brand Manager

Key Job Functions

1. Develop and execute brand strategies aligned with business goals, and drive brand positioning, communication, and storytelling to enhance customer engagement.
2. Plan and manage marketing campaigns across digital, retail, and offline channels, including product launches, promotional activities, and go-to-market strategies.
3. Analyze market trends, consumer insights, and competitor activities to identify growth opportunities, and monitor campaign performance to optimize marketing initiatives based on data.
4. Work closely with product development, sales, creative, and external agency partners to ensure consistency in brand messaging and visual identity across all touchpoints.
5. Manage brand budgets and evaluate campaign ROI.