Walk-in || Area Sales Manager

Role & responsibilities

We are looking for an energetic Area Sales Manager / Territory Business Development Manager who can build a market, not just manage an existing one.

The ideal candidate should have strong relationships with distributors, wholesalers, packaging dealers, food-service suppliers, retailers, hotels, restaurants, caterers, institutions and corporate buyers.

The person will be responsible for developing the UP sales network and subsequently expanding into nearby states/regions.

Key Responsibilities

1. Build Distribution Network

• Identify and appoint distributors, super-stockists, dealers and wholesalers
• Develop territory-wise distribution plans
• Identify uncovered markets and appoint channel partners
• Negotiate margins, targets and commercial terms
• Ensure adequate product availability across the territory
• Build long-term relationships with channel partners

2. Market Development

• Create a detailed territory-wise market map
• Identify high-potential cities, districts and clusters
• Develop new markets from scratch
• Conduct competitor and price analysis
• Identify new applications for Ecoloop products
• Generate demand alongside the distribution network

3. Institutional & B2B Sales

Develop direct business with:

• Restaurants & QSRs
• Hotels
• Caterers
• Cloud kitchens
• Food manufacturers
• Sweet shops & bakeries
• Corporates
• Hospitals & institutions
• Retail chains
• E-commerce sellers
• Packaging distributors
• Food-service suppliers

4. Sales Target & Revenue Ownership

The ASM will be responsible for:

Lead Customer Order Repeat Order Distributor Territory Revenue

The candidate must be comfortable working with monthly and quarterly revenue targets.

5. Team & Network Expansion

As the territory grows, the ASM will help build:

ASM Sales Officers Distributors Dealers Retail/Institutional Customers

The candidate should eventually be capable of managing a regional sales team.

Preferred candidate profile

We are looking for a market builder, not just an order taker.

• Highly target-oriented
• Entrepreneurial
• Aggressive in market development
• Excellent at relationship building
• Strong in negotiation
• Comfortable with extensive field travel
• Persistent and result-oriented
• Comfortable working independently
• Capable of building a territory from zero

Perks and benefits

Travel reimbursement - Actuals / company policy

Mobile300500/month

Performance incentive13+ lakh/year

potential Distributor appointment incentive

New customer incentive

Quarterly performance bonus

Annual performance bonus

Career progression ASM Regional Sales Manager

Health insurance & Accident insurance , PF - As applicable / As per company Policy