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    Job · 17108787

    Tata Consultancy Services logo

    Walk-in || Adobe Analytic U.S. Bancorp Saturday Chennai 19th Sept walkin

    Tata Consultancy Services · Chennai · onsite · Posted 41d ago

    Undisclosed8–13 yrsfulltimeSourced fromNaukri

    About a minute. You'll make an account on the way through.

    About this role

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    • Implement and maintain Adobe Analytics tracking solutions across web and mobile platforms.
    • Configure and manage report suites, conversion variables (eVars), traffic variables (props), events, classifications, and processing rules.
    • Design and implement analytics solutions using Adobe Launch (Tags).
    • Create and maintain solution design documents (SDDs) and tracking specifications.
    • Perform QA and validation of analytics implementations using debugging tools.
    • Develop custom reports, dashboards, and actionable insights for business stakeholders.
    • Collaborate with product owners, developers, marketers, and business teams to define measurement strategies.
    • Analyze customer behavior, user journeys, and conversion funnels to optimize digital experiences.
    • Ensure data accuracy, governance, and compliance standards.
    • Support Adobe Analytics integrations with Adobe Experience Cloud and third-party platforms.Role & responsibilities

    Adobe Analytics Consultant | 8+ Years

    Exp 8+ Years

    Job location & Interview location Chennai

    Preferred candidate profile

    Looking for candidates with 8+ years of experience in Adobe Analytics implementation and reporting. Strong expertise in Adobe Launch (Tags), eVars, Props, Events, Marketing Channels, Segmentation, Web SDK, Data Layer implementation, JavaScript, and digital analytics is required. Experience with Adobe Experience Platform (AEP), dashboarding, stakeholder management, and end-to-end analytics implementation is preferred. Strong communication and client-facing experience are mandatory.


    Perks and benefits



    Sourced from naukri

    Skills

    Aepadobe launchweb sdkAnalyticsTagsTarget

    About TCS

    Tata Consultancy Services logo

    Tata Consultancy Services

    IT Services & Consulting

    608.0k+

    employees

    1968

    58 years old

    Mumbai, Maharashtra

    India

    About

    An IT services and consulting firm offering business solutions, committed to driving innovation for global enterprises.

    Industries

    IT Services & ConsultingFinancial ServicesInternetEducation & TrainingBPO

    Employee ratings

    1,14,115 reviews

    3.3/ 5

    Culture

    3.2

    Career growth

    2.3

    Work-life

    3.5

    Employees rate it well for

    Job Security22973Salary21006Work Life Balance15396Appraisal10413Work Culture8916

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    Walk-in || Adobe Analytic U.S. Bancorp Saturday Chennai 19th Sept walkin · waiting for your command