Visual Designer - Thumbnails & Digital Content

About Swarna Bharat TV: Swarna Bharat TV is a mission-led creative platform telling precise, high-quality stories on Bharat’s history, culture, spirituality, and knowledge systems. Our YouTube channel is live with RashtraGaatha, and we’re rolling out multiple original shows across formats. We combine research-first writing with cinematic execution and are preparing our originals for wider distribution, including OTT.

The Role: We’re hiring a Graphic Designer to lead YouTube thumbnails and support visual systems across the platform. This role starts execution-heavy (thumbnails + creatives) and will gradually expand into building brand systems across shows.

What you’ll do: 1) Thumbnails (Primary Focus) • Design high-impact YouTube thumbnails across multiple shows. • Translate story hooks into clear, mobile-first visuals. • Create variations and iterate based on performance (CTR).

2) Social & Platform Creatives • Design creatives for Instagram, YouTube, and other platforms. • Create covers, posts, and supporting visual assets.

3) Brand & Systems (Growth Area) • Support development of visual consistency (colours, typography, layouts). • Help build reusable templates for faster team output.

4) Collaboration & Workflow • Work closely with writers/editors to convert ideas into visuals. • Participate in content and thumbnail reviews.

Must-haves • 2–5 years of graphic design experience. • Strong understanding of YouTube thumbnails (contrast, emotion, clarity). • Proficiency in Photoshop (cut-outs, lighting, composition). • Ability to deliver fast and iterate quickly. • Portfolio with thumbnail work (mandatory).

Nice-to-haves • Experience with brand systems or template creation. • Basic After Effects or motion understanding.

Why join us • Direct impact on content performance and growth. • Opportunity to grow into a brand/design leadership role. • Fast-paced team with visible output.

How to apply Apply on LinkedIn or email hr@swarnabharat.tv with: • 3–5 thumbnail samples (mandatory) • 1–2 lines on your design approach

Subject: Graphic Designer — Vashi • Shortlisted candidates will receive a test assignment.