VIP CRM Manager (Latam)

Our client,  Jugabet is a brand and gaming platform accessible to players in Latin America. With a strong regional focus and localized strategies, Jugabet is quickly becoming a key player in the market.

Perfect for those who aim to:

Execute VIP CRM campaigns across Casino and Sports to support engagement, retention, and player value;

Assist in planning and delivering monthly CRM calendars aligned with business objectives and key market events;

Build, launch, and optimise personalised campaigns across Email, SMS, Push Notifications, and In-App messaging;

Create and maintain player segments based on activity, value, and engagement;

Monitor campaign performance, analyse results, and suggest improvements based on data and player behaviour;

Support A/B testing and campaign optimisation initiatives;

Track and report on key CRM KPIs, including retention, reactivation, churn, NGR, ARPU, campaign ROI, conversion, and engagement metrics;

Collaborate with VIP Account Management, Customer Support, Product, BI, Design, and Content teams to deliver CRM initiatives;

Support ongoing improvements to the VIP CRM program by sharing ideas and best practices.

Experience you’ll need to bring:

1+ year of CRM experience within the iGaming industry;

Experience supporting or managing CRM campaigns, ideally for VIP or high-value player segments;

Understanding of CRM principles, player lifecycle, and retention strategies;

Experience with CRM or marketing automation platforms (e.g. Optimove, Smartico) and reporting tools such as Tableau is an advantage;

Strong analytical skills and confidence working with campaign data;

Fluent English; Spanish or Portuguese is a strong advantage.

It's a perfect match if you have those personal features:

Eager to learn, proactive, and open to trying new ideas;

Adaptable and comfortable supporting different markets and projects;

Takes ownership of assigned tasks and collaborates effectively with cross-functional teams.

Our clients offer competitive benefits to support your professional and personal growth, including:

Health & Wellness Focus;

Global Medical Coverage;

Growth Opportunities;

Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);

Performance-Driven Rewards;

Dynamic Work Environment.

Apply, and let your growth journey begin.