Video Editor & Content Strategist - Reels, Shorts & Meta Ads (Remote)

Why you'll want this role

• 100% remote, with a fixed early shift (6:00 AM - 2:00 PM IST) all year round, so your afternoons and evenings are free.
• Salary disclosed upfront: INR 4-8 LPA fixed, with performance-based increments.
• Full-time, permanent role from day one.
• Work directly with the founder of an Australian commercial property business and build an international personal brand from the ground up.
• Your best content gets real ad budget. Organic winners become paid Meta ads, so you get both organic and performance results for your portfolio.

About the role

A Melbourne-based founder working across entrepreneurship, industrial property and investing is building a personal brand that brings in real business enquiries. You'll be the first dedicated content hire: you find the ideas, write the hooks and scripts, edit the videos, publish them and track what works. The founder records the raw footage; you turn it into content that performs. We want someone who studies what's winning, tests a lot, and doubles down on what works.

What you'll do

Ideas & scripts

• Define 3-4 content pillars with the founder and keep a rolling 4-week content calendar.
• Research trending topics, competitor content and winning hooks every week, and bring at least 5 new ideas.
• Write hooks, scripts and captions for Reels, YouTube Shorts, LinkedIn and carousels.

Editing

• Edit 20-30 short-form videos a month: strong hook in the first 3 seconds, tight pacing, captions, sound design.
• Export in 9:16, 4:5 and 1:1 for each platform.
• Design thumbnails, carousels and static ad creatives. Use AI tools to work faster.

Growth & ads

• Publish on Instagram, YouTube Shorts, LinkedIn and Facebook, with a lead-capture call to action on every post (DM automation, lead magnet, WhatsApp/email sign-up).
• Weekly review of reach, hook rate, hold rate, saves, shares and new followers. Scale what works, drop what doesn't.
• Turn organic winners into Meta ad variations with our performance marketer, and keep a simple creative tracker (idea, result, learning).

What success looks like

• First 30 days: understand the founder's voice, lock the content pillars, publish your first batch of videos.
• By 90 days: a repeatable weekly system with clear growth in reach, hook rate and inbound enquiries, and at least 3 organic winners turned into ads.

Must-haves (we shortlist only on these)

• 2+ years editing short-form video (Reels/Shorts) for a brand, creator, agency or your own page.
• A portfolio link with your best short-form edits.
• Proof of growth: an account (yours or a client's) that grew while you handled content, with analytics screenshots.
• Daily use of Premiere Pro or DaVinci Resolve, plus CapCut. After Effects basics, and Photoshop or Canva.
• You can write a hook, not just edit one. Good written English.
• Comfortable working the fixed early shift below, every working day.

Good to have

• Experience editing Meta ads, and understanding of hook rate, CTR and CPL.
• Personal-brand, real estate, business or finance content.
• Hindi and/or Punjabi.

Working hours

• 6:00 AM - 2:00 PM IST, Monday to Friday, fixed all year. Your hours never change with Australian daylight saving.
• This overlaps with Melbourne business hours, so you work live with the founder in real time.
• 100% remote. Account safety: no follow/unfollow, mass-comment or mass-DM tools, and no profile changes without approval.

Hiring process (quick and transparent)

1. Apply and answer the screening questions. Applications without a portfolio link won't be reviewed.
2. Short intro call (15 minutes).
3. Paid assignment: edit 2 short videos from our raw footage and suggest 5 hooks. You get 48 hours.
4. Final video call with the founder.
5. Offer: full-time, permanent role from day one, with a standard 3-month probation.