Video Content Creator For Social Media

About the Role

We are looking for a Creative Video Content Creator to produce engaging content for our Instagram, YouTube, Facebook and other digital platforms.

Role & responsibilities

• Create Reels, YouTube Shorts and promotional videos from concept to final edit.
• Shoot product, store, lifestyle, behind-the-scenes and campaign content.
• Develop creative ideas, scripts and content based on trends.
• Edit videos with strong hooks, captions, music, transitions and storytelling.
• Create content for both organic social media and paid advertising.
• Work closely with the digital marketing team on content calendars and campaigns.
• Explore and use AI tools to improve content creation and productivity.
• Track content performance and suggest new ideas based on results.

Preferred candidate profile

• 13 years of experience in video/content creation.
• Strong understanding of Instagram Reels & YouTube Shorts.
• Good shooting and video editing skills.
• Creative mindset with strong visual storytelling.
• Knowledge of CapCut / Premiere Pro / Canva / Photoshop or similar tools.
• Comfortable using smartphones/cameras for professional content creation.
• Interest in AI-based content creation tools.
• Ability to work independently and meet deadlines.