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    Job · 13643038

    Bajaj Capital logo

    Urgent Opening- Asst Manager- Marketing( BTL)

    Bajaj Capital · Delhi · onsite · Posted 59d ago

    Not disclosed3–5 yrsfulltimeSourced fromFoundit

    About a minute. You'll make an account on the way through.

    About this role

    BTL Marketing role

    Key Responsibilities:

    • Plan and execute BTL marketing campaigns to generate qualified leads through corporate sessions, PSU tie-ups, school and college engagements, and society activation events.
    • Organize and manage health camps, financial awareness drives, and community engagement activities to strengthen local market presence.
    • Collaborate with sales teams to align event objectives with lead targets and business outcomes.
    • Identify new partnership opportunities with corporates, institutions, and local associations to expand lead pipelines.
    • Coordinate with vendors, agencies, and internal departments for event execution, branding setup, and post-activity reporting.
    • Track performance metrics, maintain data of leads generated, and submit detailed activity reports and ROI analysis.
    • Ensure all activities comply with brand guidelines and deliver a consistent brand experience.

    Requirements:

    • MBA in Marketing or equivalent qualification.
    • 3-5 years of experience in BTL marketing, event management, or lead-generation roles.
    • Candidates from Banking, Mutual Fund Distributor companies, or Financial Broker Firms will be preferred.
    • Good knowledge of local South Indian languages is mandatory.
    • Proven ability to manage multiple on-ground marketing activities simultaneously.
    • Excellent communication, negotiation, and stakeholder management skills.
    • Strong analytical skills to track performance, ROI, and lead quality.

    Preferred Attributes:

    • Hands-on experience in corporate activations, tie-ups, and engagement marketing.
    • Creative approach to event ideation and local audience engagement.
    • Proactive, energetic, and target-driven personality.Role & responsibilities

    Interested candidate can share their resume on [HIDDEN TEXT]

    Location- Delhi/NCR

    CTC- ( 5 LPA- 9 LPA)

    Regards

    Sonam Singh

    Sourced from foundit

    Skills

    local South Indian languagesRoi AnalysisBrandingStakeholder ManagementBtl MarketingEvent Management

    About Bajaj Capital

    Bajaj Capital logo

    Bajaj Capital

    Financial Services

    5.1k+

    employees

    1964

    62 years old

    Delhi/NCR, New Delhi

    India

    About

    Bajaj Capital with over 56 years of experience is the one-stop solution for Home Loans, Insurance, Retirement Planning, and Investment Planning.

    Industries

    Financial Services

    Employee ratings

    1,529 reviews

    3.6/ 5

    Culture

    3.5

    Career growth

    3.2

    Work-life

    3.6

    Employees rate it well for

    Salary145Work Culture134Work Environment119Senior Management100Career Growth68

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    Urgent Opening- Asst Manager- Marketing( BTL) · waiting for your command