Unit Manager - Social Media Communications/Senior Unit Manager - Social Media Communications
Bajaj Finserv Health · Pune · onsite · Posted 45d ago
About a minute. You'll make an account on the way through.
About this role
Job Purpose
responsible for developing and executing integrated marketing campaigns while leading influencer marketing initiatives to drive brand awareness, engagement, and conversions. This role manages campaign strategy, influencer partnerships, and marketing collateral development to ensure consistent brand communication across all channels.
Duties And Responsibilities
A- end-to-end planning and execution of multi-channel marketing campaigns across digital, social media, and events.
B- Define campaign goals, messaging, target audiences, and timelines aligned with business objectives.
C- Manage campaign calendars and ensure timely execution of deliverables.
D- Track campaign performance and optimize strategies based on insights.
Key Decisions / Dimensions
- Unanimous
- Campaign strategy and integrated marketing
- Influencer marketing and creator partnerships
- Marketing collateral and content management
- Stakeholder and project management
- Data analysis and campaign optimization
- Strong negotiation and relationship management skills
- Qualifications
- Post Graduates with relevant sales experience of 5-8 years (also graduates with experience of 8-10 years may apply)
- Work Experience
- Relevant sales experience in managing large sales channels in multiple market environments
- Prior & relevant experience in the Financial Services Industry would be an added advantage.
- Demonstrated success & achievement orientation.
- Excellent communication skills.
- Strong bias for action & driving results in a high-performance environment.
- Demonstrated ability to lead from the front.
- Excellent relationship skills.
- Strong analytical skills to drive channel performance and drive profitability.
- Exceptionally high motivational levels and needs to be a self-starter.
Sourced from foundit
Skills
About Bajaj Finserv Health
Bajaj Finserv Health
Internet
1.0k+
employees
2019
7 years old
Pune, Maharashtra
India
About
Company Overview
Bajaj Finserv Health is a health-tech company providing access to preventive, personalized & affordable healthcare for all. It is an all in one healthcare application where you can get a wide range of healthcare services such as accessing personalized healthcare plans, finding doctor clinics near you, booking appointment, storing your health records, and a lot more. At Bajaj Finserv Health, we are trying to change the way Indians access Healthcare. If you want to tackle hard and interesting problems at scale, and create an impact within an entrepreneurial environment, Join us!
Website: https://bajajfinservhealth.in/
Video links (App video) https://youtu.be/M2QHvaBC_z8
Bajaj Finserv Health Launch https://youtu.be/IrL_GDlCUhQ
Industries
Employee ratings
272 reviews
Culture
3.5
Career growth
3.1
Work-life
3.5
Employees rate it well for
Find them on