Unit Head

Role Purpose

Drive Ad Sales revenue growth for the Unit through strategic sales execution, market expansion, client relationship

management, and innovative revenue initiatives while ensuring profitability and market leadership.

Key Responsibilities

1. Drive and achieve Unit revenue targets while enabling the team to consistently deliver business goals.

2. Increase market share through competitive market tracking, strategic planning, and focused business

development initiatives.

3. Develop innovative and client-centric advertising solutions to maximize brand outreach and ROI for clients.

4. Identify and develop new revenue opportunities across categories, untapped markets, and emerging client

segments.

5. Build and maintain strong long-term relationships with clients, agencies, and key stakeholders for sustainable

business growth.

6. Analyze sales performance, market data, and business trends to identify gaps and implement corrective action

plans.

7. Conceptualize and execute special initiatives, festive properties, big day opportunities, supplements, and

innovative features to drive incremental revenue.

8. Lead, mentor, and motivate the sales and marketing team to achieve and exceed targets while ensuring high

performance and accountability.

Key Skills

• Strong sales, negotiation, and presentation skills
• Excellent business acumen and analytical ability
• Result-oriented with high ownership and accountability