Trainee- Digital Marketing (SEO )

Job Description

Role Overview:

We are looking for a Digital Marketing Intern to join our dynamic team in Gurgaon.

This role is ideal for candidates with a passion for content writing, digital marketing, and basic SEO practices.

The internship provides hands-on exposure to B2B content creation, search engine optimization (SEO), and digital content strategies.

Designation: Trainee

Duration: 6 months

Stipend: 12,000 per month

Mode: Work From Office

Key Responsibilities:

• Content Development & Writing: Create high-quality SEO-optimized blogs, articles, landing pages, case studies, and website content aligned with B2B audiences.
• SEO & Digital Optimization: Optimize content using on-page SEO techniques (meta titles, meta descriptions, headers, alt tags, internal linking). Assist in improving website SEO performance by creating backlinks.
• Content Editing & Proofreading: Ensure all content is clear, accurate, grammatically correct, and SEO-friendly. Maintain consistency in tone, structure, and brand guidelines.
• Research & Analysis: Conduct market and industry research to develop insightful and data driven content. Analyze competitor content and identify content gaps and opportunities.
• Content Management & Organization: Maintain structured records of content, including blogs, keywords, SEO performance tracking, and content calendars.

Required Skills & Competencies:

• 0-6 months of experience in content creation.
• Strong B2B content generation and business writing skills.
• Strong content writing skills with an understanding of SEO principles.
• Basic knowledge of on-page SEO, keyword research, and content optimization techniques.
• Research & analytical mindset to derive insights from data and industry reports.
• Familiarity with MS Office tools (Word, PowerPoint, Excel) for report formatting and presentations.
• Working knowledge of Canva or similar tools for designing infographics, presentations, and social media posts.

Eligibility:

• Open to Graduates, Final-Year Students, and Postgraduates.
• Prior exposure to content writing, blogging, research papers, or campus publications will be considered an added advantage.

What We Offer:

• Exposure to end-to-end digital marketing, SEO, and B2B content strategy.
• Hands-on experience with real-world SEO tools and content optimization techniques. • Opportunity to work on live projects.
• Certificate of Internship upon successful completion.

Core Competencies:

• Service Orientation Should be aware of both - the internal as well as external customers and their needs; and is committed to meeting the customers’ evolving, long-term needs – the focus is on SERVICE
• Result Orientation – Should be able to direct efforts towards developing and implementing realistic action plans to meet business objectives; with a sense of urgency – the focus is on achieving RESULTS
• Initiative – One must not only understand and accept the responsibilities towards his/her job; but also, proactively works towards identifying challenges and its resolution – the focus is on seeking SOLUTIONS
• Professionalism – Should have in-depth knowledge of all functions and displays not only required skill set, but also ethics and integrity while conducting the job – the focus is on PROFESSIONALISM
• Cooperation – One must ensure completion of all tasks at hand and simultaneously extends support to team members and displays joint ownership towards achieving business objectives – the focus is on TEAMWORK
• Communication/Feedback – Should believe in providing feedback to other associates and receiving feedback to enhance performance, thereby meeting business objectives – the focus is on OPEN COMMUNICATION

Skillset:

• Good communication and interpersonal skills.
• Excellent grasping power and presentation skill
• Strong analytical skills
• Team player
• Determined and resilient
• Organized, detail-oriented and able to multi-task and prioritize

Finally, our people are our most valuable asset; if you agree with us on this, we would love to meet you!

Your interaction with us will involve:

• Technical interview
• Assessment (Technical, Behavioral etc.)